Producing content, no matter is quality, doesn’t mean much if the content can’t get to the audience. Content distributions platforms fulfil the function of providing content to the audience, while also providing a monetisation method for content creators. Russian company FIBRUM hopes that its newly launched virtual reality (VR) content platform DESIRUM VR will be able to offer quality VR content and an appealing method of monetisation to content creators.
The creation of the DESIRUM VR platform was made possible thanks to the investment of $1 million (USD), led by The FunCubator and NP Capital Funds.
FIBRUM will be acting as developer, publisher and distributor of its own VR content as well as providing third-party VR content from leading studios, which will be added as the platform grows and develops. The company hopes to entice developers to the platform with the 70% revenue sharing model.
“We believe that content delivery and consumption in virtual reality will change significantly in the nearest future,” said FIBRUM CEO Ilya Flaks. “Many years of experience in VR made it possible to design DESIRIUM as a single ecosystem in the industry and guarantee our users with exceptionally new experience with VR.”
“We believe that the technological progress has changed human behavioral patterns. People now have a lot more free time which they fill with leisure and entertainment. Team FIBRUM has found an excellent niche in one of the most promising areas of entertainment – VR. We are convinced that the project is up to great success,” said NP Capital Investment Director Armen Mikaelyan.
“We are expanding our investment portfolio with VR,” added Almas Abulkhairov, a partner with FunCubator, “DESIRIUM attracts us as a full package – content, channel distribution, and consumer.”
DESIRUM VR is now available for Oculus Go and Samsung Gear VR headsets through the Oculus Store.
For future coverage on new developments in VR, keep checking back with VRFocus.