LBVR Specialist mk2 to Integrate Secret Location’s Vusr Venue for Global Content Delivery

When it comes to location-based virtual reality (LBVR) entertainment two thing are highly important, the hardware for visitors to use and where you get your content from. mk2 is a specialist provider of VR equipment, providing locations across Europe with its mk2 VR Pods. The company had been searching for a content management tool, announcing a new partnership with Secret Location to use its all-in-one solution, Vusr Venue.

Vusr Media - 1

Both companies have a shared goal to create a worldwide VR distribution network and this collaboration is a step in that direction.

Secret Location unveiled content management platform Vusr Venue way back in 2016 as a way for VR creators to easily publish, distribute and monetise content for VR platforms. The platform looks to offer LBVR operators efficient management of content through a centralized dashboard, where they are able to view station operating statuses, troubleshoot hardware, components and software, download and install new software, manage live sessions and more.

mk2 launched its VR Pod earlier this year. Designed as a VR plug-and-play solution for various venues mk2 has sold them to institutions including the National Public Library of France and the Film Fund in Luxembourg, Nordisk in Scandinavia as well as exclusive partners in Brazil (Arvore) and Asia.

mk2 Nordisk Film Biografer

“mk2 has long been searching for an easy-to-use content management tool to power our VR Pods. Secret Location’s Vusr Venue is providing exactly what our global customers need, and more,” said Elisha Karmitz, CEO of mk2 in a statement. “Vusr Venue gives our operators simple methods to manage the complex back-end components of VR LBEs and will help mk2’s VR Pods even easier to use at any scale.”

mk2’s VR Pods feature over 50 curated experiences, but with Vusr Venue the company aims to offer a lot more that can be distributed globally. Secret Location has begun several collaborations with studios to ensure monthly content additions, they include Felix & Paul Studios, Atlas V, WITHIN and SuperHot Team to name a few.

While Secret Location and mk2 continue to push the growth of the LBVR industry, last week saw it take a hit with IMAX VR announcing the full closure of its centres worldwide. As the industry continues to find its footing in the entertainment world, VRFocus will notify you of the latest announcements.

Secret Location Set To Release Two New Products For VUSR Platform This Summer

Leading virtual reality (VR) content creator and distributor for emerging platforms, Secret Location, have announced that they are launching two game changing products this coming summer which will take advance of location-based experiences (LBE). These products will expand Secret Location’s VUSR publishing platform and will be built to further support the growing LBE industry.

Secret Location's VUSR

The two new products will be titled VUSR Spark and VUSR Venue and will join the VUSR Publisher tool, which already powers VR applications downloaded by more than one million users around the world to date. The platform offers creators and publishers a simple ssolutioin for sharing both 360-degree and interactive VR content created within the Unity engine. It allows for seamlessly distribution of content across all major head-mounted displays (HMDs) though a single application.

The new VUSR Spark application will provide a solution for rights management, giving operators a chance to better manage their content sublicensing utilizing blockchain technology. At launch, titles that will be using VUSR Spark will include Fruit Ninja VR, Richie’s Plank Experience, Smash Party VR, and Sairento VR.

Meanwhile, VUSR Venue has been designed to connect VR content creators with audiences through commercial venues by offering a worry-free experience to both operators and consumers. Everything required to run a business smoothly from one centralized content management system will be possible with the application, which will include all the tools needed to do just that.

Blasters of the Universe Bullets

Secret Location are also the creative minds behind the VR wave shooter title Blasters of the Universe which VRFocus’ Senior Staff Writer Peter Graham reviewed saying: “For those that’ve become rightly bored with wave shooters Blasters of the Universe offers that spark of light, reminding us why this genre became popular in the first place. The entire theme, visual aesthetics and gameplay make Blasters of the Universe a joy to play, just be prepared to swear and curse – possibly throw a controller – as that heart disappears because you didn’t see that one laser bolt soon enough.”

Both VUSR Spark and VUSR Venue are planned to release this summer and VRFocus will be sure to bring you all the latest on the products and more from Secret Location in the future, so stay tuned for more.