Category: The Chainsmokers

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The Chainsmokers’ Paris.VR Picked as Best Branded VR Experience at the Raindance Festival VRX Awards

This year’s Raindance Film Festival embraced virtual reality (VR) like never before by introducing the first ‘Raindance VRX Awards’ with 10 categories. The festival ended at the start of October announcing all the award winners, with The Chainsmokers’ Paris.VR among the winners.

Created by specialist VR developer Kuju, along with brand experience agency Ralph Creative, as part of Sony’s ‘Lost In Music’ campaign, Paris.VR let viewers experience a live-remixed version of Paris, entering the mind of Drew Taggart. They fly through an ethereal landscape, being able to make decisions along the route applying major changes to the mix, whilst looking at various objects make more subtle changes to what is being heard.

ChainsmokersParisVR_Screenshot_04

“Working with Ralph Creative on this project, we knew that we had something special with Paris.VR,” said Kuju’s Head of Studios Brynley Gibson in a statement. “We’re delighted that our work with The Chainsmokers has been recognised with this prestigious Raindance award.”

Originally unveiled earlier this year at SXSW in Austin, Paris.VR is available exclusively for PlayStation VR in the PlayStation Store.

As for all the other Raindance VRX Award winners, they are:

  • Best Cinematic Narrative VR Experience –  Alteration (by Jérôme Blanquet and OKIO-Studio)
  • Best Documentary VR Experience – First Impressions (by Francesca Panetta, Nicole Jackson and the Guardian VR)
  • Best Interactive Narrative VR Experience – Manifest 99 (by Flight School Studio)
  • Best Mobile Interactive VR Experience – Virtual Virtual Reality (by Tender Claws)
  • Best Animation VR Experience – Dear Angelica (by Wesley Allsbrook and Saschka Unseld)
  • Best Music VR Experience – Beethoven’s Fifth (by Jessica Brillhart)
  • Best Sensual VR Experience – Through You (by Lily Baldwin and Saschka Unseld)
  • Best Social Impact VR Experience – Munduruku: The Fight to Defend the Heart of the Amazon (by Greenpeace)
  • Best Sound Design VR Experience – Reeps One: Does Not Exist (by Aurelia Soundworks and Reeps One)
  • Special Prize Winner: Best Storytelling in #VR – Arden’s Wake (by Eugene Chung and Penrose Studios)

The Raindance Film Festival will be back in 2018, from 19th – 30th September. As details are release VRFocus will keep you updated.

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Global Citizen Festival Headliners Including The Lumineers & The Chainsmokers to be Broadcast Live in 360

Today, Citi, Live Nation, and NextVR have announced a partnership with the Global Citizen Festival in New York City to provide immersive 360-degree coverage of the event for the first time.

The one day event, being held on 23rd September will feature headliners including Steve Wonder, Green Day and The Lumineers and The Chainsmokers, with special guest performances from Pharrell Williams, Big Sean, Andra Day and Alessia Cara.

Global Citizen Festival 2017 lineup

As well as being able to get a front row seat to the event, viewers watching on virtual reality (VR) headsets will get to see how this event comes to life, via the “Backstage with Citi” a joint production series by Live Nation and NextVR. Highlights include an in-depth interview with Global Citizen founder Hugh Evans and special access to the grounds not otherwise accessible by the public.

“Inclusion is at the heart of Global Citizen’s movement to end extreme poverty – we are so excited to partner with Citi, Live Nation and NextVR to give activists and fans around the world front row access to the Festival through this incredible virtual reality experience,” said Lizzie Edelman, Vice President, Business Development and Strategic Partnerships, Global Citizen in a statement.

“One of the key ingredients to driving global change is to continuously find ways to galvanize likeminded people and the power of live music has proven to be the right medium to ignite action,” said Kevin Chernett, EVP Global Partnerships and Content Distribution, Live Nation. “By bringing VR into the mix we are expanding our reach and connecting a global audience to the cause inspiring even more people to help combat the world’s biggest challenges.”

To be part of the Global Citizen Festival you’ll need to download the NextVR app from the relevant store for Samsung Gear VR or Google Daydream.

For further immersive collaborations between Citi, Live Nation, and NextVR, keep reading VRFocus.

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Sony Launches VR Brand Campaign ‘Lost in Music’ in Collaboration with The Chainsmokers

Sony has announced the launch of a new brand campaign to deliver the latest music experiences to fans called Lost in Music.

Collaborating with Grammy Award winning duo The Chainsmokers along with other emerging artists, the company will utilise a combination of music and virtual reality (VR) with Sony Interactive Entertainment’s (SIE) PlayStation VR. The Lost in Music campaign began yesterday at a star-studded event at L.A. Hangar Studios in Los Angeles, California. Mixing up immersive theatre, music festival and warehouse rave themes, Canadian DJ and producer, Vanic started the night followed by The Lost Kings and then The Chainsmokers.

Lost in Music VR

Last month The Chainsmokers announced they would be teaming up with Sony to create a VR music video for their latest single, Paris. An exclusive for PlayStation VR, the video will debut at the SXSW Film Festival in Austin, Texas on 15th March before being made publicly available on the PlayStation Store this Spring.

“We are excited to work with The Chainsmokers who just received the 59th Annual Grammy Award for Best Dance Recording on the “Lost in Music” campaign. Sony is always pursuing new ways to move people emotionally, what we call as ‘Kando’ in Japanese. With “Lost in Music,” we aim to create an immersive experience by combining music and virtual reality in a way that only Sony can,” said Kazuo Hirai, President and CEO of Sony Corporation. “Virtual reality has already demonstrated that it can change the way that games are experienced. We wanted to take that one step further and demonstrate a completely new dimension of entertainment. Through VR technology, not only do the fans feel like they are in the music video, they feel like they are part of the performance.”

For any further updates on the campaign, keep reading VRFocus.