Pico Reportedly to Release ‘PICO 4S’ Headset, According to New Trademark & Leaked Controller Design

The Game Developer Conference (GDC) is coming up next week, which could give ByteDance’s XR subsidiary Pico Interactive a perfect opportunity to showcase what, according to a recent trademark and leaked controller model, could be its next standalone VR headset.

A post by X user and serial sleuth @Lunayian shows a 3D model scraped from the Pico Connect PC client, ostensibly showing off the right controller for the alleged Pico 4S.

These look similar to the alleged Pico 5 controllers leaked on Chinese social media in September 2023, which are notably different from the Pico 4 controllers, as they omit the Quest 2-style tracking IR rings.

Lunayian noted late last week that Pico has also already trademarked the name Pico 4S, a naming scheme that may suggest more of a hardware refresh of the Pico 4 headset, which launched in Asia and Europe in October 2022.

Still, a report from The Information late last year maintained that Pico was pulling the plug on its next consumer-focused Pico 5 VR headset in favor of competing with Apple’s $3,500 Vision Pro mixed reality headset.

At this point, it’s anyone’s guess what the company has planned in terms of a potential Pico 4S, Pico 5, or what some rumors suggest could also include a Pico 5 Pro Max.

Despite wide-reaching layoffs at Pico, the China-based headset creator is going to have it usual presence at GDC 2024, which takes place March 18th-22nd in San Francisco. We’ll be reporting on all things XR coming out of GDC, so make sure to check back soon for the latest in games and hardware.

The post Pico Reportedly to Release ‘PICO 4S’ Headset, According to New Trademark & Leaked Controller Design appeared first on Road to VR.

Report: Pico Delayed GDC Announcement of Quest Competitor’s U.S. Launch Due to TikTok Congressional Hearing

Pico Interactive took to the Game Developers Conference (GDC) in San Francisco this week with a massive booth, hyping the event as a “treat” that would be a “Journey to Infinity”. Strangely, there were no substantial announcements from the company there, however a report from The Verge now alleges Pico intentionally delayed its planned announcement of Pico 4’s US rollout due to increased pressure from US lawmakers on sister company TikTok.

Update (March 24th, 2023): The Verge’s senior editor Sean Hollister says in a brief report that a Pico employee told him the planned release of Pico 4 in the US was put on hold due to TikTok weathering a US congressional hearing this week. Both Pico and TikTok are owned by Chinese parent company ByteDance.

We’ve reached out to Pico for comment, and will update if/when we hear back. In the meantime, we’re labeling this a report since the company has yet to go on record. We’ve also included that information in the article below:

Pico, the creator of the Pico 4 standalone, is arguably one of the biggest untapped threats to Meta’s market supremacy in the consumer VR standalone segment. At least for now.

Owned by TikTok parent company ByteDance, many speculated that the China-based Pico was finally ready to announce the consumer launch of Pico 4 in the United States, a step that many (including us) have been waiting for following a US hiring spree last summer.

At the time, a Protocol report maintained the move would usher in “a major focus on content licensing as well as marketing its hardware to U.S. consumers.”

Image courtesy Pico

So, is Pico 4 coming to US consumers? We spoke to the company at GDC this week, and despite the flashy ‘save the date’ countdown to its ‘Journey to Infinity’ and a massive booth on the show floor, there’s simply nothing to report.

To boot, Pico’s Twitter presence isn’t very large—it has less than 10,000 followers at the time of this writing—but the initial countdown tweet promising to kick off “a new journey” managed to take the record for the company’s most-viewed tweet at more than 67,000 impressions. People were expecting something big from Pico at GDC, and it simply didn’t manifest.

But timing is everything, it seems. This week US lawmakers hauled in TikTok CEO Shou Zi Chew to testify before congress in a bid to crack down on the ByteDance-owned video platform, emphasizing the platform’s harmful content to children and the spread of misinformation. Adding fuel to the fire with the US release of its VR products likely isn’t in ByteDance’s best interests right now.

Pico is probably the only company right now with both a capable device and the market stability to directly compete with Meta, the undisputed champion of the consumer standalone segment with Quest 2. Under the wing of the Chinese ByteDance media empire, Pico not only has the sort of cash reserves to subsidize hardware, but also a growing ability to attract developer interest.

Launched in October 2022 and priced at €420 (~$455), Pico 4 is available across Europe, China and a number of APAC countries, including Japan, Singapore, and South Korea. The missing puzzle piece is undoubtedly a North American release.


We have boots on the ground at GDC this week, so make sure to check back on all things AR/VR as we dive into developer sessions and see everything on the show floor.

Pico Now Fully Supports The OpenXR Standard

Pico headsets are now fully compliant with the OpenXR standard, the company says.

OpenXR is the open standard API for VR and AR development. It was developed by Khronos, the same non-profit industry consortium managing OpenGL. OpenXR includes all the major companies in the space such as Meta, Sony, Valve, Microsoft, HTC, NVIDIA, and AMD – but notably not Apple. It officially released in 2019.

The eventual promise of OpenXR is to let developers build apps that can run on any headset without having to specifically add support by integrating proprietary SDKs. Developers still need to compile separate builds for different operating systems, but all current standalone VR headsets use Android.

Meta deprecated the proprietary Oculus API almost two years ago in favor of OpenXR, so Pico’s change should make it easier for certain OpenXR apps to be ported over. But ‘certain’ here means native apps written using a custom engine. Most mobile VR apps and games are made in Unity, and Pico’s Unity OpenXR Plugin is marked as “an experiment version and is not available for formal development”, last updated in October.

Even if the Unity integration supported OpenXR, there are other barriers to releasing VR apps to other stores. Platform-level APIs like friend invites, parties, leaderboards, cloud saves, and avatars still differ. Porting involves a lot more work than the dream of OpenXR may suggest.

Pico Reportedly Laying Off Hundreds Just Months After Pico 4 Launch

Pico is laying off hundreds of staff, South China Morning Post reports.

The report cites “two people familiar with the matter.” One of those people reportedly said the cuts represent a “substantial portion of Pico” with some teams seeing as much as a 30% reduction. The other person reportedly said even some higher-level positions are affected.

No reason for the cuts is given, but a November report from Sina Technology claimed early Pico 4 sales weren’t meeting expectations, leading the company to reduce production orders. However, Pico claimed preorders had seen “unprecedented” demand, and Pico 4 was by far the fastest growing headset on SteamVR in November.

A spokesperson for Pico provided the following statement: “While we continue to hire as a business globally, we are streamlining our team and, as a result, parting ways with a small number of colleagues. We greatly appreciate these colleagues’ contributions and are working closely with those impacted to support them through this time of change.”

Pico is no newcomer to VR – it revealed its first headset in 2016. In 2021 it was acquired by ByteDance, the Chinese tech giant behind TikTok. Pico always sold to Chinese consumers, but elsewhere it had previously focused on businesses. This changed last year with the launch of Pico Neo 3 Link to European consumers. However, that was pitched as a “beta program.” Pico 4 is its first serious consumer play and the first serious competitor to Meta’s Quest 2.

Pico 4 is powered by the same Qualcomm Snapdragon XR2 Gen 1 processor used in Quest 2 but has a range of improvements: a slimmer and lighter design, higher resolution, wider and taller field of view, color passthrough, precise motorized lens separation, and improved controllers. However, content is king – while a significant chunk of Quest’s content library has been ported over, ByteDance has yet to offer standalone exclusive titles to match the likes of Meta’s Beat Saber, Resident Evil 4, Population: ONE, Onward, and Iron Man VR. Pico announced its first major exclusive, Just Dance VR, last year, set for a 2023 release.

Pico 4 isn’t sold in North America. However, last year the company posted a job listing for a position that would be “responsible for the sales and marketing of Pico’s overall product in the US consumer market,” suggesting that approach might change in the future. 

Yupitergrad 2 Releasing First On Pico; Quest, Vive & PC VR To Follow

Gamedust released a new trailer for Yupitergrad 2: The Lost Station this week, alongside confirmation that the game will release first on Pico headsets.

The studio first announced the sequel to its 2021 swinging platformer almost a year ago, confirming a release on Quest and PC VR platforms. This week, Gamedust confirmed that the sequel will actually release first on Pico headsets, within the first half of this year. A Quest release will follow and then other platforms, including PC VR and Vive XR Elite, will arrive after that.

The update on release platforms also came alongside a new trailer, embedded above. Gamedust also provided UploadVR with some extra details on development progress, stating that the game is “near completion.” The team is “in the middle of upgrading the experience,” which includes “polishing a shooting system, adding more puzzles, more passages, improving the operation of the map, and adding a few surprises that we want to keep for those who will pick up the game after the release.”

We enjoyed the original Yupitergrad in our review on release, stating that the mechanics offered a “clean and thrilling sensation” but the course could “frustrate as much as they entertain” at times.

Keep an eye out for more news on Yupitergrad 2: The Lost Station in the coming months.

Report: TikTok Parent Lays Off Hundreds at VR Subsidiary Pico Interactive, Tencent Scraps VR Plans

TikTok parent company ByteDance is reportedly laying off what South China Morning Post maintains will be “hundreds of employees” working at its VR headset manufacturing subsidiary, Pico Interactive. A separate report from Reuters also maintains Chinese tech giant Tencent is scrapping its plans to release a VR headset.

According to two people with knowledge of the Pico layoffs, a substantial portion of the VR headset maker is expected to be affected. The report maintains that some teams will see as much as a 30 percent reduction, while some higher-level positions are also expected to be affected.

After being acquired by ByteDance in August 2021, Pico job postings revealed the company was making a sizable expansion into the US to presumably better compete with Meta on its home turf.

Shortly afterwards, the China-based company then released its latest standalone headset, Pico 4, in Europe and Asia to consumers. Seen a direct competitor to Meta Quest 2, Pico 4 still isn’t officially sold in the US; the headset is currently only available across Japan, Korea, Singapore, Malaysia, and most countries in Europe.

It was also reported by Chinese tech outlet 36Kr that Tencent, the massive Chinese multinational, was disbanding it 300-person strong XR unit. The company has since refuted this claim with Reuters, stating instead it will be making adjustments to some business teams as development plans for XR hardware had changed.

Citing sources familiar with the restructuring, Reuters reports that Tencent is abandoning plans to release a VR headset due to a sobering economic outlook.

This follows a widening trend of layoffs which have affected nearly every big name in tech, including Google, Meta, Amazon, and Microsoft. Microsoft recently announced it was shuttering its social VR platform AltspaceVR in addition to its XR interface framework, Mixed Reality Toolkit. Meanwhile, Microsoft has also had trouble fulfilling its end of a US defense contract which uses its HoloLens AR headset as the basis of a tactical AR headset.

It was also revealed late last year that Meta was planning to cut discretionary spending and extend its hiring freeze through the first quarter, alongside a layoff which affected nearly 11,000 employees, or around 13 percent of its overall workforce.

Pico Neo 3 Link Review: A Decent Quest 2 Alternative That Signals Bigger Things To Come

Pico’s first consumer headset to release in the west is still a work in progress, but it suggests Meta has some serious competition in its future. Read on for our Pico Neo 3 Link review.

Note: Please keep in mind that the Pico Neo 3 Link is described as a beta product and is still getting software updates with new features and fixes. What’s written below was accurate at the time of publication, but may soon change.


I’ll just come right out and say it: unless you’re a diehard VR enthusiast desperately in search of a standalone VR headset not owned by Meta, you probably shouldn’t buy a Pico Neo 3 Link. This isn’t because the headset itself is necessarily bad — it’s actually a very decent device that’s comparable to Quest 2 in many areas including price at €450 — but simply because the Neo 3 Link is still a work in progress, and may have less than a year of shelf life before it’s replaced.

Newly acquired by TikTok owner ByteDance, Pico has dropped some big hints that its next-generation VR standalone is around 12 months out. In fact, anyone that does buy the Neo 3 Link will get a discount on that hypothetical new device when it releases. Make no mistake then, the Neo 3 Link is very much a beta product in search of guinea pigs. This limited release is intended to both test the waters of the consumer VR market and help prove out the company’s software and hardware offerings as it plots new devices and expansions to the US.

That said, as we’ll discuss later, the Neo Link 3 does actually have some big advantages over Quest 2 if you’re looking to also use the device with a PC.

Design, Comfort & Specs

Pico Neo 3 Link Review Back

Whichever angle you look at it from, the Neo 3 Link looks a lot like a Quest 2. Literally, yes, it’s a similar design with four cameras for tracking and a bulky front visor that stores all of the headset’s compute. Charging’s done via USB-C and Pico even borrows Quest 2’s three-point lens adjustment covering a range of eye distances by reaching inside and moving them.

One nice advantage that the Neo 3 Link does have over Quest 2 is that it basically comes with the Elite Strap already integrated into the device. There’s a back dial that allows you to quickly adjust your fit and provides a little better weight distribution than the Quest 2 with its basic headstrap, even if it overall makes it the heavier of the two headsets. Combined with the soft fabric lining and stretchy rubber top strap, the headset’s pretty comfortable to wear for long stretches of time without getting much fatigue on your face and head.

Even on the inside, though, things are mostly identical to Quest 2: the Neo 3 Link runs on Qualcomm’s XR2 chipset and offers the same 1832×1920 per-eye resolution. There’s also a limited 120Hz mode for some less demanding games, but most content will run at 90Hz. In other words, the games and apps the Neo 3 Link 3 can run are exactly the same as those you see on Quest 2; don’t expect any significant leaps in graphical fidelity and performance.

Two speakers located in the headset’s side straps provide serviceable audio, with a headphone jack for those that want it and easily-reachable volume buttons.

Perhaps the most distinctive feature of the Neo 3 Link is the second USB-C port it has, hidden underneath a rubber cap. This is essential for the headset’s PC VR offerings, but we’ll get to those in a bit.

Controllers & Tracking

Again, if you’ve held a Quest 2 controller you’ll know what to expect from the Neo 3 Link’s two motion controllers. They’re the tried-and-true mix of a single trigger, side grip button, two face buttons with an analog stick each. The tracking ring runs on top and, interestingly, both controllers have a Home and Menu button each, which is a nice inclusion for anyone that ever forgets which is which on the left and right Touch controllers.

The controllers are certainly light and fit comfortably in your hand, though they don’t have quite the same premium feel as the Quest 2 controllers and they also both run on a pair of AA batteries each.

When it comes to the actual tracking itself I’ve been pretty pleased with the accuracy and consistency in well over 15 hours of playtime.

The Standalone Experience

As far as the content library goes, the Neo 3 Link currently does a decent job of bringing Quest 2’s best third-party games to a new ecosystem, where they look and play practically identical. That includes all-timer releases like Superhot VR and Eleven: Table Tennis as well as recent hits like Demeo and After The Fall, with some notable omissions like Job Simulator. I’d expect the list of missing games to narrow by the week as more titles launch on the device, though (you can keep up with a list of all Neo 3 Link support games here).

The Neo 3 Link also isn’t as strictly curated as the Quest store, which means you get front-and-center access to some great indie titles like Crisis VRigade 1 and 2, as well as some not so great titles you’ll scroll right on past. With that said, you’re still essentially getting a pared back version of the Quest 2 line-up with the Neo 3 Link, without any of the big exclusives like Beat Saber, Echo VR and Resident Evil 4 VR.

Pico is really going to have to double down on investment to make this library much more compelling; it’ll need not just parity with third-party Quest releases but some hits to call its own and help differentiate it from the Quest ecosystem. I’ll be very interested to see how it goes about achieving this in the months to come.

You’re also missing a wealth of features Meta has implemented into Quest 2 over its 18 or so months on the market. That includes hugely important input options like hand-tracking. The Neo 3 only supports this with the enterprise-level Pro model and that’s only with an externally-mounted Ultraleap sensor. Plus there’s an an ever-increasing suite of social and productivity enhancements like sensing when someone has stepped into your play space or inviting others into your home environment. The list goes on: marking out virtual desks and couches, multitasking on 2D windows, tracked bluetooth keyboard recognition and more. There’s a lot to catch up on here.

This is, crucially, where the word ‘beta’ really comes into play. Pico is essentially only just starting out on the same journey Meta began with the release of the first Quest, and we’d expect many of these features to eventually find their way into the Neo series. The big question is if the Neo 3 Link will continue to be supported with those new features once its successor arrives because, if not, it’s even harder to recommend the device to more casual VR users.

PC Integration

Pico Neo 3 Link Review DisplayPort

But, while the Neo 3 Link might be missing a lot of the features you can currently enjoy on a Quest 2, it also boasts one big feature Meta doesn’t have. Packed inside every box alongside the headset is a USB-C to DisplayPort cable. You can use this to connect directly to your PC and experience clean, uncompressed PC VR. Meta’s USB-C to USB-A Link, meanwhile, offers a stable connection but compresses the image, and it’s very noticable. Pico also features an AirLink option for wire-free streaming, but it adds that compression back in.

I’ve been using the wired connection to try out demos from Steam Next Fest, and as I’ve reviewed Green Hell VR’s PC version, I found the clarity on offer with the wired connection easily makes the Neo 3 Link my prefered hybrid headset. Until now, I’d kept a Rift S handy at all times because it offered the right mix of ease of use and clarity. The Neo 3 Link will allow me to finally shelve that headset.

That said there are some issues to iron out. For starters, the Neo 3 Link humorously comes with its own screwdriver to secure the USB-C connection to your headset without risk of detachment. It certainly works, but it’s not exactly practical to keep a screwdriver around at all times as you go between modes.

The actual SteamVR integration, meanwhile, has worked well for me in terms of performance and controller compatibility though I have seen some strange issues. For example, the virtual controllers shown in SteamVR have always resembled the Oculus Rift CV1 Touch controllers, and not Pico’s designs. I recieved an update earlier this week that said that issue was fixed but, even after that update, it’s still there. Button prompts to exit streaming also don’t really seem to work. Hopefully Pico can work with Steam to further improve implementation in future updates and products.

Privacy

Presumably many people would be interested in the Pico Neo 3 Link as an alternative to the Quest 2 because it isn’t associated with Meta. You don’t need a Facebook account to setup the device (though Meta still says it will be removing this requirement for Quest in the future) and you won’t lose access to games and apps if that account is banned for any reason.

But, just because you don’t need a social media account, doesn’t mean the Neo 3 Link doesn’t raise privacy concerns. TikTok itself has been at the center of this debate for some time, though the company has always claimed that US users’ data does not leave the country, save for “backup redundancy in Singapore.” But this hasn’t silenced concerns; just last week a Buzzfeed News report claimed ByteDance employees had access to “nonpublic data about US TikTok users”.

In my 2020 Quest 2 review I said that “the ball’s kind of in your court” when it comes to deciding how much of an issue these concerns are for you. “You don’t need me to tell you that Facebook doesn’t have a great reputation on data privacy. You can see the obvious benefits the company might see in a technology platform that could literally tell where you’re looking at all times, then.”

You should consider this statement relevant to ByteDance, too.

Pico Neo 3 Link Review: Final Impressions

Pico Neo 3 Link Review Side

The Pico Neo 3 Link marks a decent start for ByteDance’s consumer VR ambitions with a headset that’s comparable to the Quest 2 in a lot of important ways — some even favorably — even if this beta release is missing some vital features and software. Crucially, being able to offer the headset for €450 with a DisplayPort cable included suggests that Meta’s iron grip on VR value might be about to get some serious, much-needed competition.

But it’s hard to recommend the Neo 3 Link to many VR fans simply because the device is so obviously testing the waters for what comes next. With a Neo 4 looking increasingly likely in the near future, the Neo 3 Link’s purpose is mainly to prove out features for what comes next. A discount on the Neo 3 Link’s successor isn’t much of an incentive to dive in now when you could simply save a lot more money by waiting 12 months for that next device. Still, if you’re strictly looking to buy a headset now that offers a compression-free PC VR experience and a taste of standalone as well, the Pico Neo Link 3 is a decent Quest 2 alternative.

ByteDance Expanding Pico Interactive’s VR Plans Into the US

May saw Pico Interactive finally take its first steps out of the consumer market in Asia with a limited release of the Neo3 Link headset in Europe. Up until this point, Pico had only focused on enterprise customers globally. Now the company is looking towards the US market as job listings on ByteDance’s website show a range of positions available across the West Coast.

Pico Neo 3 Link
Image credit: Pico Interactive

First spotted by Protocol, there are more than 40 vacancies ByteDance is looking to fill for Pico Interactive’s expansion. With the website saying ByteDance has: ““tons of money” for VR games and experiences”, the listings mainly focus on the San Francisco Bay Area, Seattle and San Diego.

Looking to fund lots of new content through Pico Studios, positions available include Head of Pico Studios, Head of VR Game Strategy, Head of Consumer Sales, Head of Overseas Content Ecosystem and an Operation Manager. There are also plenty of engineering roles across systems, optics, and other disciplines.

While nothing official has been announced regarding a consumer launch in the US, Pico Interactive is certainly looking to increase its presence there to compete with Meta. The Pico Neo3 Link is seen as one of the very few competitors to the Meta Quest 2, sporting a very similar specification list and videogame library. Titles such as SUPERHOT VR, Puzzling Places, After the Fall, Walkabout Mini Golf, Elven Table Tennis, and Demeo are all natively supported by the device which is also compatible with StereamVR.

Pico Neo3 Link

Nothing is likely to happen in the US until Pico has completed its European role out. Pico has continually said that the European release of Neo3 Link is a “beta Launch”, where only one headset can be purchased per customer. The headset is available in Germany (where the Quest 2 isn’t available), France, Spain, The Netherlands and now the UK for £399 GBP.

Whether ByteDance and Pico can compete with Meta is another question entirely, with the latest IDC figures putting Meta Quest 2 sales at nearly 15 million. Attracting more developers, as well as funding original content, might help Pico but the Neo3 Link’s biggest draw could be not having to connect it to a social network.

As Pico Interactive reveal further details, gmw3 will keep you informed.

Pico Is Planning To Take On Quest 2 In The USA & Will Fund VR Games

Pico plans to launch Neo 3 Link in the USA and spend “tons of money” funding VR content, Protocol reports.

The ByteDance owned company launched Neo 3 Link in Europe over the last month. The hardware is remarkably similar to Meta’s Quest 2, with some minor differences such as a native DisplayPort PC VR mode and included hard strap.

Pico described the European launch as a “beta program”, asking buyers to provide “feedback on upgrades to the Pico Store, Pico user account, payment, social, and other services”, and hasn’t yet said anything about a potential North America expansion. But Protocol spotted a job listing for head of Consumer Sales “responsible for the sales and marketing of Pico’s overall product in the US consumer market”.

Pico’s store already has over 100 titles, including some of the top selling VR games like Superhot VR, Demeo, After The Fall, Arizona Sunshine, Eleven: Table Tennis, Walkabout Minigolf, and Warplanes: WW1 Fighters. But some of Quest 2’s most successful content is owned or funded by Meta, including Beat Saber, Population One, Resident Evil 4, The Climb, Echo Arena, and Onward. Meta is also funding Assassin’s Creed, Splinter Cell, and Grand Theft Auto VR games.

Protocol reports a source told it ByteDance is willing to spend “tons of money” for VR games and experiences of its own. The outlet found job listings for a ‘Pico Studios’ organization including head of Pico Studios, a head of VR Game Strategy – Pico Studios, a head of Overseas Content Ecosystem – Pico Studios and an operations manager.

Neo 3 Link sells for €449 in Europe and comes with the same 256 GB storage as the €449 model of Quest 2. That suggests it may be priced at $399 in the US, though it’s possible Pico also plans a cheaper 128 GB model too.

Neo 3 Link’s “beta program” European launch remains very limited – it’s not even sold by Amazon or other major retailers. Quest 2 remains 76 times more popular than Neo 3 on Steam, but these job listings suggest ByteDance is waiting to build up a truly competitive content library to fully take on Meta.

ByteDance’s Pico Interactive is Expanding to the U.S. to Compete with Meta

Pico Interactive has recently taken a significant step outside of Asia with the release of its Neo 3 Link in European consumer markets, a €450 standalone headset that hopes to compete with Meta’s Quest 2. Now Pico is aiming its sights on the US market too, as Protocol reports the China-based company has posted several US-based jobs there.

Pico, a subsidiary of TikTok parent ByteDance, is assembling a team on the US West Coast, which Protocol says has “a major focus on content licensing as well as marketing its hardware to U.S. consumers.”

ByteDance is also ostensibly courting VR developers, and is reportedly willing to splash “tons of money” for VR games and experiences, Protocol reports.

According to ByteDance’s job portal, there’s currently over said 40 job listings for Pico positions in the Bay Area, Seattle and San Diego, with many looking to fill positions related to the company’s AR/VR content producer, Pico Studios.

Listings include a head of Pico Studios, head of VR Game Strategy, head of Overseas Content Ecosystem, and operations manager. Technical roles related to VR hardware and software development and R&D are also on offer.

Image courtesy Pico Interactive

This isn’t really such a big surprise. Pico stated in October 2021 that it would put greater emphasis on its fleet of Neo 3 headsets outside of China, as they would be “built for businesses [and] be available in the West, including North America and Europe,” the company said then. This was only two months after the ByteDance acqusition which saw Pico go for a reported ¥5 billion RMB (~$775 million) sales price.

Late last month, Pico launched Neo 3 Link in Europe, a headset which straddles the PC VR and standalone headset segments by offering built-in PC streaming over either Wi-Fi 6, or tethered DisplayPort connection.

To attract consumers, the company has essentially feature-matched a few notable Quest 2 specs with its Neo 3 Link, such as its Qualcomm XR2 chipset and ability to tether to a PC to play SteamVR content, albeit through DP 1.4 and not Quest 2’s USB-C. It also features a standard 256 GB storage and a 5,300 mAh battery located in the headset’s strap, the latter of which is similar to Quest 2’s Elite Battery Strap in terms of balance and ergonomics—at no added price.

Moreover, Pico Neo 3 Link supports a number of standalone VR games including SUPERHOT VR, Puzzling Places, After the Fall, Walkabout Mini Golf, Elven Table Tennis, and Demeo. If ByteDance is truly throwing “tons of money” at VR developers to bring their games to the Neo 3 platform, it would essentially represent the biggest overt push by a company to break the Meta market monopoly on consumer VR standalones.

It’s not certain whether Pico would indeed launch its Neo 3 Link in the US, as it may well be using the European market to test out general sentiment. Still, the headset is currently listed at $400 on the Neo 3 Link order page, which is the same price as a commensurately speced Quest 2. The company has insisted it hasn’t launched into the US consumer market yet though, so that price may not include taxes or import duties, so we’ll need to take it with a grain of salt for now until Pico makes its next move towords Meta’s home turf.

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