ZanGrid goes live with Gloebit, merchant payouts coming soon

ZanGrid went live with the Gloebit virtual currency on Monday as the platform gets ready to start approving merchant cashouts. The currency can also already be used on Mobius Grid.

Users can use a single virtual wallet to shop on any Gloebit-supported grid, and, when the grids allow, take the purchases home with them via the hypergrid.

Previously, OpenSim merchants had to use local grid currencies, PayPal, OMC, or sell through the Kitely Market. PayPal is very expensive, OMC has been having support issues, and local currencies can only be used on their home grids.

(Image courtesy Mobius Grid.)

Mobius Grid went live with Gloebit last June and has been testing is extensively over the past few months. It’s been working well.

“Most of my merchants come from Second Life and like the idea of a universal currency,” grid founder Shawn Corr told Hypergrid Business. “Our shop owners are filling their stalls in our welcome area now, as we just finished our shop renovations.”

Previously, Mobius used the OMC multi-grid currency from Virwox, but that platform has been falling out of favor with OpenSim grids due to support issues and fees.

According to Corr, Gloebit offers several improvements over OMC, including the ability to connect multiple avatars to a single Gloebit wallet and an easier interface.

The grid has already changed its currency symbol to ₲, he added.

“I love it,” he said. “Gloebit is easy to set up and use. I tried several currency systems — Podex, OMC — and they had a lot of issues. Gloebit is smooth and when there is an issue Chris [Colosi] is easy to reach about it and quick to fix it.”

With the growth of the hypergrid, Gloebit is the best option for an in-world currency, he said.

(Image courtesy ZanGrid.)

ZanGrid has rolled out the Gloebit currency on two regions, grid co-founder Suzan de Koning-Moennink told Hypergrid Business. Visitors can hypergrid teleport to the main shopping area at hg.zangrid.ch:8002:HyperShopping.

“We managed to get 25 creators to fill shops, to make sure that the moment we go live people would already have the possibility to open an account on Gloebit and buy the products they like and take them home, to their home grid,” she said. “The moment we opened up, we had our first sales on those regions.”

Owners of other regions can also request the currency, she said. The grid also offers the Z$ currency through Podex, but that currency can only be used on ZanGrid.

(Image courtesy ZanGrid.)

Setup was easy, she said, because Zetamex Networks, the grid’s hosting company, handled everything.

One attraction of the Gloebit platform is that customers can teleport in from any other hypergrid-enabled grid and go shopping.

“This saves the merchants a lot of work that goes into maintaining many shops on different grids,” she said.

The way it works is that when visitors arrive for the first time, they get a message asking them if they would like to open a Gloebit account. The link takes them to the website where they can create the account and buy the currency — and can then use it on any Gloebit-enabled grid for that avatar and any other connected avatars.

VirTec, a popular OpenSim vending platform, already support the currency, company owner Virtouse Lilienthal told Hypergrid Business.

“We’re active on ZanGrid when used with the Gloebits OpenSim Money module,” he said. “Also, I am considering alternative ways of integrating with Gloebit as this seems to be an interesting new currency which attempts to solve problems there are currently in the metaverse.”

Christopher Colosi

Several other grids are ready to go live, Gloebit CEO Christopher Colosi told Hypergrid Business, and are just waiting for the cash-out process to be ready.

“We are launching the ability for approved merchants to sell Gloebits this week,” said Colosi. “We have tested the flow with a couple of merchants, but have not approved any yet.  We’ll unhide the request form and start approving merchants when we finish our testing this week.”

Merchants need to provide a name and address and use a matching PayPal account or credit card number, he said.

There will also be some other security checks, said Colosi, who used to run the Second Life Marketplace and the Lindex exchange.

According to Colosi, 20 grids have been testing the Gloebit system, and seven have gone live with the currency.

As of five days ago, before ZanGrid even went live, the Gloebit system has already seen 150 users creating accounts on the platform, and 50 users have bought a total of $450 worth of Gloebits, he said.

“We think that these numbers should be very enticing to grids and merchants to see that there is already activity and money in the system,” he added. “Once we have serious merchants accepting Gloebits, we expect these numbers to rise quickly.”

The growth in exportable content has dramatically outpaced that of non-exportable items. (Kitely data.)

The success of the Kitely Market, which delivers to more than 165 grids, has shown that OpenSim merchants are willing to sell products to users on the hypergrid, with perceived risks of content theft not materializing. Instead, recent examples of content theft involved stolen region export files or copybotted content, which is a separate issue. In fact, the availability of reasonably-priced, easy-to-find content on the Kitely Market is seen by many as a way to decrease piracy. Currently, 71 percent of the nearly 17,000 different items available on the market are exportable to other grids, and the share of exportable items has been rising steadily for the past two years, even as growth in non-exportable listings leveled off.

Kitely has its own currency, Kitely Credits, and company owner Ilan Tochner has said that there are no plans to support the Gloebit currency.

Although Kitely merchants can sell up shops on the Kitely grid and sell there directly, the Kitely Market itself is an online marketplace. Kitely Market merchants who wanted to put stores on other grids would typically put up sale posters that, when clicked, would take customers to the online product listing.

Gloebits will now provide an alternative, with merchants able to make in-world sales to local and hypergrid travelers.

That will help grids gain back some of the sales they’ve previously lost to the Kitely Market.

Plus, said Mobius Grid’s Corr, grids get a share of the Gloebit sales.

“It helps grids that use it to gain revenues the more it’s used for in-world transactions,” he said.

DMCA registration costs drop from $105 to $6

  • $6 for three years of protection against lawsuits from US creators — for any grid, anywhere in the world
  • helps protect against take-downs by hosting companies and domain registrars
  • helps keep creators from going to social media and blogs to get attention for problems

The US Copyright office has made it easier and much, much cheaper for content-sharing platforms — like social media sites and OpenSim grids — to protect themselves from lawsuits by people in the United States.

Previously, it cost $105 and people had to submit a PDF or mail in a form.

In December, it became a simple online process and the fee is just $6 for three years. Start here to register your DMCA Designed Agent. You can pay with a debit or credit card, or with a checking account.

There is no requirement that anyone register. But if they do register, and comply with take-down requests, then they get “safe harbor” protection from lawsuits.

Most other countries have similar laws in the books, typically without a registration requirement, with almost identical provisions for handling take-down requests. Complying with the US DMCA rules will generally put a company in compliance with similar “safe harbor” protections elsewhere.

Having good take-down procedures in place with also protect grids from the biggest copyright-related threat facing them: take down requests to their hosting companies and domain registrars. And, also, public shaming on social media sites and blogs when content creators can’t get a response from grid owners and take their issues public.

It is true that if you’re a small grid, content creators won’t bother to sue you because it’s just not worth the money. However, they will file a take-down request with your hosting company and registration provider. I do this all time, to sites located all around the world, and the sites go down. Usually, the very next day.

Yes, foreign grids can register — and should

I just checked out the form, and yes, you can put a foreign address for both your company and your designated agent. The agent is the person who is responsible for processing the take-down requests.

However, international companies often hire a US-based agent when they file a DMCA registration, according to California-based Internet law attorney Richard Chapo.

“The primary reason for this is international companies need a local resource to both act as the agent and be knowledgeable in handling copyright claims processed under the law of the United States,” he wrote. “Can you have a foreign DMCA agent? Yes, but it is not advised given the low cost of using an independent agent. There are services such as this one offering agents for $5 a month.”

Smaller companies who have fewer — and simpler — take-down requests, or handle everything online, can use an agent based overseas.

For example, here is the registered agent information for Israel-based Kitely Ltd. Kitely also has an easy-to-use content take down form and even a button on every Kitely Market listing that makes it easy for any user to report infringing content.

The “Report product” option is in the Description section of all Kitely Market products.

Why register?

Nobody is required to register with the DMCA. Even US companies don’t have to do it. The DMCA law is not like a law against speeding, or beating someone with a baseball bat.

The DMCA is there to protect companies against lawsuits by American content creators. If you have content from US creators on your grid, or US creators think that their content is on your grid, they can sue — unless you register with the DMCA and follow their take-down requirements.

You might think that your grid isn’t big enough for creators to go after. Law suits cost a lot of money, especially if the offender is in a foreign country.

You’re right. But they don’t have to file a law suit to put your company out of business. They can simply file a take-down request with your hosting company or domain registrar.

In order for hosting companies to maintain their own “safe harbor” against lawsuits, they must themselves comply with take-down requests. Even tiny ones. Because if they ignore the small take-down requests from OpenSim shoe designers, then they lose their protection against all lawsuits, including those from deep-pocketed Hollywood movie studios.

The folks who make a living from copyright infringement and other illegal activities look for “bullet-proof” hosting providers. These are companies that use a variety of small data centers in multiple countries, and move sites around quickly when one of these centers is taken down. Those providers that are particularly successful get targeted by international law enforcement authorities working together across jurisdictions. Their primary goal is to prosecute money launderers, cybercriminals and ransomware extortionists, but the folks doing minor copyright infringement also get swept up in the take-downs.

In any case, is disregard for the law any basis under which a company wants to operate? Commercial grids who need to attract content creators and merchants and rent-paying residents to be successful won’t go far with that kind of attitude.

I am not a lawyer, so do not take this as legal advice. But I did cover international copyright law when I was based in China, and have been covering cybersecurity for CSO and other technology publications for more than 15 years.

OutWorlds now supports free DNS services, easy region creation

OutWorldz has released a beta version of the DreamWorld OpenSim installer for home-based mini-grids — it now supports  free DNS services like No-IP, DuckDNS, and and Dynu and allows people to easy add regions to their grids.

The free DNS support means that users aren’t stuck with a numeric hypergrid address — and don’t have to pay for their own domain name, OutWorldz owner Fred Beckhusen told Hypergrid Business.

Fred Beckhusen

“The IP addresses of home routers change often, which breaks landmarks and breaks your friendships,” said Beckhusen. “A DNS name costs money to register each year, and companies such as No-IP offer dynamic DNS services that change the DNS system around dynamically to match your ever-changing IP address.”

Other users will also be able to find the grid by searching for the domain name, he added.

“If you click the ‘make it public’ switch, then your sim will appear in an online destination guide I am working on,” he said.

The new release also supports the easy creation of new regions. Previously, users needed to manually edit INI files.

 

“INI files are always difficult and fragile,” said Beckhusen. “Even I have had to hire experts to help solve INI stuff I have done to my own grid, and I first came to OSgrid more than seven years ago and am a professional programmer.”

Martin Slade is one of the users of the DreamWorld installer. He recently moved from Second Life to OpenSim because of the ability to a virtual world on his own computer. He is now running a mini-grid on a laptop and has used it for about four weeks now, he told Hypergrid Business.

“I have built nine more regions in the last week, which I hope to build on,” said Slade. “One region is a castle region, which I hope to extend with some interior regions like a hall, a library, and so on.”

(Image courtesy Martin Slade.)

He hopes to create some regions that are exciting to visit as  he explores his interest in medieval fantasy and science fiction.

“I feel the separate grids on OpenSim could do with more connectivity, including group tags showing no matter what grid you are visiting and the likes of a main Shoutcast server region which works net wide and allows purchasing of a server for DJ-ing and music performances,” he said.

The latest DreamWorld upgrade also improves hypergrid connectivity by automatically opening region ports in the uPNP after re-running Network Diagnostics. Loading and saving OAR region backup files is also easier.

How to make an ad

In response to yesterday’s post about the changing editorial direction at Hypergrid Business — and free ads — I’ve been flooded with requests for advertisements.

And I want to run the ads. Really, I do. Promoting OpenSim to the 100,000-plus site visitors who might not have heard of OpenSim before but are coming here for VR news is a good thing. These are all potential customers who can help grow our community.

But folks, you gotta give people a reason to click on the link. Otherwise, the ad is just a waste of real estate.

Here’s an example of the kind of ads that I’m getting (not actual ad):

 

Okay, here are the problems:

  • Distracting background. There’s an island, a sea, a sunset… Lots of different colors. Folks, please make the background simple so it doesn’t take away from the main message of the ad!
  • Lots of different colors and fonts. The logo, the main title, the pieces of text are all different from one another. It creates an incoherent mess. Pick just one font and style and stick with it.
  • Low contrast. Your ad needs to have either really light text on a really dark background, or really dark text on a really light background. Otherwise, nobody will be able to read it.
  • No reason to click. This is a huge one. Why would anyone want to click on ad that’s just your company name? Or that says “click to find out about us?” That’s what you want them to do — it’s not what they want to do. You want to give people an actual, real reason to click the ad and go to your webpage.

Go to Google and search for ad images that are 300 by 250 pixels. Which ones jump out at you?

Most likely, you were attracted to ads that had bright colors, bold messages, one compelling graphic — or no graphic at all.

Here’s the kind of ad I’m talking about:

You’ve got the special offer — the discount. You’ve got the call-to-action — the “Shop Now” button. And the graphic element clearly illustrates what the company offers. Fruit.

Here’s another example of an ad that jumped out at me:

The text is light, on a solid dark background, so it stands out well. There’s a nice, red, call-to-action button that is just screaming for you to click on it. Who can resist pushing a big red button? And, again, the graphic image is clear and illustrates what the company offers.

I can easily see this kind of ad being used as a model for a region rental ad, or an ad for free parcels with starter homes.  An ad promoting low region prices and no setup fees could also be effective, as well, especially if it compares the regions directly to Second Life regions.

Plus, I’m fine with animated GIF ads. So if you have a message that needs more space, feel free to create an animated GIF. There are several free tools online, though I just use GIMP.

The ad above, for example, can be used as a model for one that showcases different destinations on your grid, or different items for sale in a store. The animation effect could also be more subtle — for example, you might just have the text change, or have a butterfly flutter across the images.

 

What to offer?

You know what you want from people. You want their attention, or you want their money, or you want them to attend some event. But what do those people want from you?

Put yourself in their place. What would get you to click on an ad?

Be honest. You know you hate those come-on, limited-time-offer ads. But you still click on them, especially if the thing being offered is made to look really enticing. A $2 off coupon on a big, juicy hamburger. An opportunity to fight for a cause you believe in. The promise of a really funny cat video.

What can you offer to potential customers?

Can you offer them a discount on hosting? A beautiful free home on your new grid? A chance to check out the new spring fashions? A subscription to a newsletter or community about all the best hypergrid events? A free pass to a fashion show? A how-to booklet for organizing successful virtual events? A “virtual vacation” for Valentine’s Day? A free lesbian vampire avatar on your lesbian vampire grid?

Here are some more ideas: 10 marketing cliches that still work just fine,

Calls-to-action

The call-to-action comes right out of the special offer. It should be super-simple, and super-clear and make it obvious that you want people to click on something. A little button in your ad is really good for this, it helps the reader get the idea that they’re supposed to click.

Some ideas:

  • Buy now
  • Click to subscribe
  • Visit us in-world!
  • Get your free parcel now!
  • Compare our prices
  • Become a vampire!

Growing the pie

Remember that the end goal here is to attract non-OpenSim users to OpenSim. The 100,000 people who come here for VR stuff, who are interested in technology and in immersive environments.

What would attract them to OpenSim?

Maybe they would like to learn how to build in 3D. Or the idea of creating a virtual environment that they can visit in VR appeals to them.

What first attracted you to OpenSim, and to virtual worlds in general? The limitless possibilities? A particular social community or role playing group? The gambling? The fashions? The educational opportunities? The virtual prototyping? Share it.

Spending doubled last year on VirTec network

The total amount of money spent on purchases over the VirTec OpenSim vending machines network nearly doubled last year, increasing by 92 percent from $4,206 in 2015 to $8,080 in 2016, the company reported. Meanwhile, the total number of transaction increased nearly three-fold.

In 2015, the company’s first year offering the OpenSim vending service, merchants on 13 grids used the sales machines. Last year, that number rose to 20 grids, company owner Virtouse Lilienthal told Hypergrid Business.

The number of merchants using the system more than doubled, from 62 in 2015 to 145 in 2016, he said.

The total number of transactions increased from 3,637 in 2015 to 10,371 in 2016.

And the number of merchants with transactions also increased over the course of the year.

Number of active merchants on the VirTec platform. (VirTec data.)

The top performing grids in terms of the number of merchants with transactions were as follows;

The top ten merchants were on the platform were:

  • F4 Forzane from Inworldz, Great Canadian Grid, DigiWorldz, YrGrid, Baller Nation Grid, Virtual Highway, 3rdLife Grid, The Adult Grid, Genesis Metaverse, Sinful Grid, Lost Paradise Grid and The Encore Escape
  • Loli Pop from the Great Canadian Grid
  • Gemini Fullmoon from the Great Canadian Grid and ZanGridKitely Market
  • Rosie Lavochkin from the Great Canadian Grid and InWorldz
  • Dykoda Desmoulins from InWorldz, DigiWorldz, 3rdLife Grid and YrGrid
  • Steve Ford from the Great Canadian Grid and 3rdLife Grid
  • Do Negulesco from InWorldz – Kitely Market
  • Morrigan Bellic from Great Canadian Grid, Baller Nation Grid, The Adult Grid, YrGrid, Genesis Metaverse and DigiWorldz – Kitely Market
  • Midnite Noon from 3rdLife, Digiworldz, ZanGrid, GreekLife and the Great Canadian Grid
  • Christin Nightfire from Great Canadian Grid, Genesis Metaverse, Discovery Grid and GreekLife

While total spending was significantly higher in 2016 than in 2015, the spending dropped gradually as the year progressed, falling from $875 in January to $441 in December.

Lilienthal said he couldn’t say how much of the spending decline was due to normal seasonal variations because there wasn’t yet enough historical data.

Total monthly spending, in US dollars, on the VirTec platform. (VirTec data.)

Merchants on the Great Canadian Grid brought in the most money via their VirTec vendors, at $2, 535 for the year. InWorldz was second, with $1, 928.

Total 2016 spending, in US dollars, on individual grids. (VirTec data.)

However, YrGrid’s merchants saw the highest average transaction size, the equivalent of $3.30 per sale. InWorldz was the lowest, at $0.60 per sale.

How VirTec Vend works

(Image courtesy VirTec.)

Merchants have two options when using the VirTec platform. There’s a free version that anyone can use, that has a 5 percent commission on each sale. There is also a premium version of the product where no commission is charged. Both include detailed statistical reports.

According to Lilienthal, the commission is significantly lower than that charged by the Kitely Market, which is an online marketplace that delivers to more than 165 OpenSim grids.

It also supports multi item vending, has a built-in discounting system that can be configured for each item, and 18 different mesh and prim-based customizable vendor styles. Other features include demo support possible for each of the item being sold and low lag scripts. It also notifies both the customer and trader on refunds and provides sale histories.

“All sales are logged on the website, which helps on many grids that don’t have a transaction history or a transaction history with limitations,” he said. “The VirTec Vend transaction logs gets never capped.”

The platform supports Gloebit virtual currency according to Lilienthal.

“We’re active on ZanGrid when used with the Gloebits OpenSim Money module,” he said. “Also, I am considering alternative ways of integrating with Gloebit as this seems to be an interesting new currency which attempts to solve problems there are currently in the metaverse.”

For more information, visit the VirTec region on the DigiWorldz grid at login.digiworldz.com:8002:VirTec, or buy the machines from the VirTec store on the Kitely Market.

Changing direction

The world seems to have hit a tipping point when it comes to immersive environments, and the pace of change is exploding. These changes have been dramatically reflected in the readership of this site over the past couple of months. My life is about to change dramatically as well.

So this is a good time for me to think about what I am doing with Hypergrid Business — and to adjust course, if necessary.

This is going to be a long article, so here’s the quick summary: Same amount of OpenSim coverage, a bit more about VR gadgets and apps, and no more enterprise technology coverage.

What is enterprise coverage?

I’ve been covering enterprise technology for nearly 20 years now. It’s about how businesses, non-profits, educational institutions, and governments use technology. It’s a good field for a journalist to be in because the stories are interesting, there’s always something new to write about, you feel like you’re making a difference and helping make the world a better place. Plus, there isn’t much competition — you wind up writing about legal issues, compliance, statistics, finance and a lot of other heavy-duty topics while most other tech journalists would rather write about games and cool gadgets.

During the course of my career, I’ve been a staff writer at Computerworld, ran a business news bureau in China, and, most recently, covered cybersecurity for CSO magazine.

When I first heard about Second Life, I thought it was the coolest thing ever. The ability to easily design a virtual world — and have other people visit it — seemed amazing. I logged it, like it, but couldn’t see any practical use for it.

Then, back in 2009, I had just returned from China and was lamenting the fact that travel budgets were being cut everywhere due to the stupid financial crisis and I wasn’t being sent out to attend conferences anymore. I love going to tech conferences, and dialing into to earnings calls just isn’t the same thing, not even if they also show some slides while you listen to the presentation and get your one question queued up.

But IBM was holding a conference in Second Life, so I dusted off my old Second Life avatar and went in. And it was remarkably like attending a real life conference. You got to schmooze with the other attendees and introduce yourself to the speakers before the event. Then, afterwards, go up to them and ask follow-up questions, exchange contact information, schedule follow-up interviews.

It’s was eye-opening — but it got even better. The topic of the conference was OpenSim, and I learned that there was an open source alternative that enterprises could run behind their firewalls, and, if they wanted, allow users to teleport between different worlds, owned by different companies.

So I went and tried to find out more, and discovered that nobody was really covering this space. So Hypergrid Business was formed, and the idea was that I would write about enterprise applications of this, get to know everybody doing anything in this space, and when it exploded, I would be the leading journalist in this space. Plus, if there were any business or investment opportunity, I could grab them first. I’d be rich! Rich, I said! Bwa ha ha ha ha!

Where we stand now

Since Hypergrid Business first launched back in mid-2009, we’ve published 2,824 articles by 203 different writers, columnists, industry experts, and other contributors.

And our readership has grown from 2,821 unique monthly readers at the end of 2009, to 178,707 this past December.

Unique monthly readers. (Google Analytics data.)

But the focus of the publication — and reader demographics — have also changed over the years.

The first change was that there was a great deal of interest in coverage of OpenSim social grids. People wanted to hear about rankings, social events, ownership changes, where to find stuff and similar issues totally unrelated to enterprise technology. They wanted polls and surveys, and wanted me to run press releases and announcements.

As I kept repeating over and over again, this wasn’t what I was personally interested in or wanted to cover. But nobody else was doing it. Other blogs would come and go, or only post occasional stories, and nobody was doing actual reporting. The kind of reporting where you pick up the phone and call people and ask them to say things, on the record, under their real names. Where you cover the bad news and the good news. Where you try to get both sides of the story — or, in the case of OpenSim — ten or more sides of the story.

Not everyone liked what I was doing. Several vendors have threatened lawsuits. Some tried to organize boycotts. People called me in the middle of the night on my phone and yelled at me. (You know who you are!)

I got more grief from my OpenSim coverage, with its tens of thousands of readers, than for the stories I was writing during the day, where there were millions of readers. Well, except for that one story where I said that Linux was a big flop on the desktop. A lot of folks got mad about that.

In fact, as I write this, I’m getting grief from a grid owner who wants to have prior approval of any quotes of his I publish. Nope, can’t do that. If there’s a mistake, I’ll fix it. But nobody gets to read articles before publication for “review” or “proofreading.” At least, not until Trump revokes the First Amendment.

Then, over this past year, the demographics changed more dramatically than ever before.

It used to be that readers were pretty evenly distributed between those who read the OpenSim-specific articles, those who read articles about business and education, and those who were looking at generic pages like the home page or the “About Us” page.

Last year that all changed.

Hypergrid Business readers in 2016. (Google Analytics data.)

According to Google Analytics, more than three-quarters of all page views last year was for articles related to consumer virtual reality — headset reviews, app reviews, and the Google Cardboard QR Codes page. Only 11 percent of our page views were specifically for OpenSim articles.

Then I looked at how many articles we wrote each year in each category.

OpenSim articles accounted for about a third. Consumer VR was about 41 percent. But a quarter of our time was spent

Hypergrid Business articles published in 2016. (Google Analytics data.)

But a quarter of our time was spent covering business and education aspects of virtual environments.

Meanwhile, except for the very rare ad we occasionally run for something OpenSim related — the Dreamland Metaverse ad is a trade for grid hosting — our revenues last year were pretty much completely from the consumer VR stories. Apparently, reading about virtual reality headsets makes people want to run out and buy one, while reading about any of the other topics we cover doesn’t elicit the same kind of shopping desire.

So we are dropping our enterprise virtual reality coverage. Nobody reads it, people don’t seem to care about it much one way or the other, it costs us money, and it doesn’t bring in any revenues.

For those 6 percent of our readers who are shocked — shocked — to see this happen, all I have to say is that every technology publication out there today is now covering virtual reality. So you don’t need Hypergrid Business any more. Just set up a Google alert for “VR” and the name of your industry vertical and you’ll have more news than you’ll know what to do with.

What will we do about OpenSim advertising? It is a pain in the butt to run OpenSim ads, to be honest. We have to set up a new advertiser account with our advertising platform, Google’s DoubleClick. Then we have to set up the billing. And then try to get the advertisers to create an ad that people will actually want to click on. And then deal with them threatening to pull the ad each time there’s a story — or a comment on a story — that they don’t like.

So here is what I’m going to do about ads. The ads will be free. If you have something that you think will interest our readers — a cool new thing on sale on the Kitely Market, an exciting event, what have you, and we like the ad, we’ll run it for a month.

Here’s how to get the ad: Send me an image 300 pixels wide by 250 pixels high, and a link to a webpage. That’s it. I’m at maria@hypergridbusiness.com. Put “Free Hypergrid Business ad” in the subject line.

If the ad is ugly or seems pointless, we won’t run it, and you can’t complain because it’s free. So make it pretty and give people a reason to click.

I’m also going to put up a “free land” page similar to our vendor listing or the QR Codes page. Everyone loves free land, and it’s a great way to give people a reason to try out OpenSim. Email me with your offer — anything from parcels to full regions is okay, and it’s okay to ask people to check in a certain number of times a month to keep the land, but no other strings, please. I’m also going to email all the grid owners and let them know, and will promote the new page heavily on the site. I’ll keep the current vendor listings up, too, with no charge for any of this.

And then if you want to contribute anything to helping keep our OpenSim coverage and pay our freelancers — David Kariuki did an excellent job these last couple of days on that content story — I’ll put up a PayPal support button or some other kind of voluntary funding option.

… and on a personal note

As of this summer, both my kids will no longer be depending on me. My daughter is going off to graduate school, where she will be researching quantum physics and alternative energy sources, and my son is going off to work and, possibly, start a local farm.

I will take this opportunity to move to New York City, which I love. I’ll take the smog and asphalt any day over all these trees and fresh air here in Western Massachusetts.

If anyone out there knows New York, and can recommend places to live that are tech-friendly and international, I’m all ears.

The other thing I’m going to do is write my novel. Becoming a novelist has been my goal in life since I was a kid. I initially went into journalism, and war reporting in particular, because all my previous attempts at novels were too deathly boring to read. I wanted to have some life experiences, so I’d something to actually write about.

I’m going to have some time now, and I’ve got twenty years of reporting on everything from local school boards to war crimes to international finance. And lots and lots of practice of writing for a living.

So I’m going to give it a shot. And I hope the OpenSim community here will be kind enough to take a look at what I’m doing. The novel I’m currently working on is about virtual worlds, so you guys might be interested.

Stay tuned.

OpenSim community comes together to defend content

Grid owners, content creators, and other members of the OpenSim community are all working to solve a serious content theft problem that surfaced recently on the Alife Virtual grid.

On Thursday, Genesis Metaverse Janet Smolko, also known as Candi Genesis in-world, met with the owner of the VirTec multi-grid vending system and learned that content from her grid was being illegally distributed on Alife Virtual, as she explained in a Google Plus post.

Janet Smolko

 “As we have never released any OARs to anyone for any reason I immediately went over to verify his statements,” she said. “They had all been accurate.  A region created by one of our long time residents was used in Alife without the creator’s or Genesis’ permission.”

Soon afterwards, DigiWorldz owner Terry Ford confirmed in a separate post that his grid’s content was also being illegally distributed there.

Other content creators and community organizers quickly drew attention to the issue, including well-known content creator Linda Kellie and Han Held, who run the OpenSim Everything community. VirTec created a Google Plus collection to present evidence of the problem, on both Alife Virtual and the Brazilian AllCity grid.

Infringing content distributed on the Alife Virtual grid. (Image courtesy Noxluna Nightfire.)

Content creator Noxluna Nightfire visited Alife Virtual this week and found content from many creators she knew, creators who were not knowingly distributing their content on that grid.

“I TP’ed to various sims and was completely stunned to find what appeared to be the whole stores of certain Second Life creators,” she said.

For creators, there’s also an extra worry, she said. It’s not just that their creations are being distributed illegally. It’s that they may have used content from other sources as part of their products, and the license they signed requires them to protect that other content. For example, she found items from one creator who uses third-party full-perm content — those items can be tracked back.

“This could conceivably cost her those license — and a crap ton of money,” she said. “Very not cool.”

Alife Virtual promises swift action

In response to the allegations, Alife Virtual has taken all involved servers offline for a content review, grid owner  Sorin Todys told Hypergrid Business.

Sorin Todys

“All servers are stopped and will be evaluated one by one with region owners,” he said. “If needed, we will delete everything owners say it was not done by them. I think that is the most drastic measure that could be taken. I apologize in advance to all users who will suffer unfairly.”

The evaluation has already started and will take about a month to complete, according to Todys.

“It will be internal evaluation with Alife region owners and our team,” he said. “Anyone outside is welcome anytime.”

But Alife Virtual’s reaction to this incident has not been completely positive. At first, content creators said that they were getting a negative reaction from the grid, or were even banned from visiting the grid altogether.

There have been other problems with the grid, as well. Even though it reports more than 1,000 active monthly users on its stats page, there have been repeated problems accessing their stats on a regular basis, or getting any explanation from grid owners about stats-related issues. As a result, Hypergrid Business has not been publishing its active user stats for about a year. Similar problems have caused the grid not to be included in Magnuz Binder’s grid stats.

In addition, its Google Plus page shows no activity, and its Facebook page just runs the same ad once a month.

62 stolen OARs still being distributed illegally

Alife Virtual isn’t the only grid caught up in this illegal content scandal.

That’s because the main problem is that the source of the infringing content seems to be a set of stolen OAR files — and those files are still out there.

An OAR file is a backup of an entire region, including all objects on that region and their scripts. So if proprietary vending machines were on a particular region, the OAR export of the region would include those machines and their scripts, and the person uploading that OAR would be able to set themselves as the creator of those machines or any other content in that OAR file.

The OARs were reportedly taken from several grids, including DigiWorldz and Genesis Metaverse and distributed on a site well-known for distributing stolen content.

As of this writing, the OAR files were still up on the site and available for download.

Screenshot from copybot website distributing 62 stolen region OAR files.

According to Nightfire, members of this site not only share stolen content, but also tips and tools about how to steal the content in the first place.

“It’s a very slimy place,” she told Hypergrid Business.

The 62 stolen OAR files were allegedly traced back to an individual who worked on the AviWorlds grid when the content was stolen and distributed via a well-known copybot website. As of this writing, we have not been able to contact that individual for comment.

Alexsandro Pomposelli

AviWorldz denied wrong-doing. The grid was taken down couple of months ago and it does not have any infringing content,  AviWorlds owner Alex Pomposelli told Hypergrid Business.

“I just now found out what happened and this really has nothing to do with me,” he said. “The evidence is pointing to another person whom I did employ but fired him as soon as I saw trust was no longer present. I had no idea of what had happened and just found out.  I hold no unauthorized OARs from anyone.”

He said that he is firmly opposed to content theft.

“I am against that practice and if anyone came to me and pointed at any content illegally brought into AviWorlds, I delete it on the spot and purge it from the database,” he said.

The AviWorlds terms of service also requires users to agree that no content owned by other creators should be brought into their grids and that if such a thing happens, it would be removed.

It’s unclear to what extent AviWorlds would be liable for actions by a former employee if that employee was acting on his own.

Genesis Metaverse, one of the affected grids, said that they are pursing legal action both in the U.S. and in the U.K., and posted an official statement on their Facebook page.

According to grid owner Cliff Hopkins, the AviWorlds employee copied the grid’s content last summer, while the grid was being hosted by AviWorlds through its OpenSim hosting service, Avi-Labs.

The employee “copied all Genesis Metaverse OARs … and made them publicly available on a public forum free of charge without our consent of knowledge and used the excuse ‘we pissed him off’ as a reason to why he made them public and stole ours and our residents content and creations,” Hopkins wrote.

These OARs have since been found on seven different grids, he added, and he has sent take-down notices to all those grids.

“Our lawyers will also be chasing this up to make sure these grids have responded to our legal request to remove our content,” he said. “If they refuse then we will go straight to their host.”

Under U.S. laws, and the laws of almost all other countries, content-sharing platforms like social media sites — or OpenSim grids — where random users can upload random content have a “safe harbor” under which they are exempt from copyright lawsuits as long as they promptly take down offending content. Otherwise, these platforms would be getting hit by lawsuits constantly, and would all quickly go out of business. But if a site or grid fails to take down infringing content quickly, it may lose its protected “safe harbor” status. The same applies to the data centers that host the grids, and to the domain registrars where their URLs are registered.

As a result, grids that do not comply with the US DMCA or the similar laws enacted in other countries can quickly disappear from the Internet.

“We would also like to apologize to all those affected by this theft in 2016 and rest assured we are now hosted with a much better company who actually have morals and respect our users creations,” Hopkins said.

Earlier this month, Genesis Metaverse decided to host its grid with DigiWorldz. AviWorlds itself followed suit yesterday.

The story with VirTec

VirTec, the vending system company, does not, on its own, make content for sale, but it does own the rights to its vending machines. If someone else takes over those machines, it could create security issues for the vending network, or allow unscrupulous users to sell stolen content.

VirTec items that were allegedly stolen and used without permission on Alife Virtual. (Image courtesy VirTec.)

Fortunately, there is no evidence that the VirTec vendors were used on Alife Virtual to sell stolen content, company owner Virtouse Lilienthal told Hypergrid Business.

However, he was able to find copies of his vending machines with unapproved owners on the Alife Virtual grid — including some that had been rebranded.

Advice to grid owners and content creators

Grid owners need to know their residents, act immediately if something is reported and it is found to be true, said Smolko.

“Investigate personally, make the time,” she said. “Spend the money to protect your residents and their creations.  They spend hours, days, sometimes months creating a single item, it’s your duty to keep that protected.”

And creators need to be responsible in protecting their content, she added.

Creators need to know well their grids, grid owners and staff and if they are unavailable, give canned responses, disregard creators’ fears or issues, then it means they will likely not protect creators and the items they create, and so it is good for creators to find a better home to host their creations, she said.

Grids also need a strong policing policy to end content infringement, said AviWorlds’ Alex Pomposelli.

“The only way to prevent people from taking or using stolen material is to police and enforce the terms and conditions,” he said. “You see it — you take it down.”

Grids should also make it as easy as possible for creators to file take-down requests, with easy-to-find contact information. Don’t make content creators chase you down in-world.

Kitely, for example, has a simple take-down form on their website which should serve as a model to all grids.

By making the process quick and easy, creators won’t be tempted to go elsewhere to seek redress — such as social media and other communication channels, or filing take-down requests with hosting companies and registrars. The first option could seriously damage a grid’s reputation. The second would put it out of business immediately.

Grids, even those not based in the United States, should also register with the U.S. Copyright office if they distribute content from U.S. creators, or have users who live in the U.S. Registration, which costs a one-time fee of $105, is the best protection against lawsuits by Americans.

Kitely, InWorldz, DigiWorldz and many other grids are registered.

OutWorldz founder buys Hyperica

Hyperica is a a grid with an in-world hyperport as well as an online directory of destinations.

OutWorldz founder Fred Beckhusen has purchased the Hyperica OpenSim directory from Hypergrid Business.

He will continue to maintain the current website, add more content, and add more functionality, as well as the in-world hyperport, and the in-viewer destination guide.

The Hyperica website is a guide to hypergrid destinations.

The Hyperica website had nearly 20,000 unique visitors over the course of 2016, and nearly 200,000 page views.

“I plan on keeping the web site up for a long period of time,” Beckhusen told Hypergrid Business. “It’s going to help support and link together hundreds of OutWorldz mini grids.”

Last year, Beckhusen released the OutWorldz “DreamWorld” OpenSim installer which allows anyone to create a free, home-based mini-grid and allow anyone to visit via hypergrid teleport.

Beckhusen is a technology expert. When he’s not making stuff for OpenSim, Beckhusen is president of Texas-based Micro Technology Services, Inc. And he plans to use his technical skills to improve Hyperica’s functionality.

“I want to show computer-generated information, such as sim online status for the the minigrids that are running the OutWorldz [DreamWorld installer],” he said. “I may tie it into a five-star rating and comment HUD I made many years ago in Second Life.”

He will also continue to maintain the Hyperica destination guide, which is a set of web pages that grid owners can point to so that their users can get an easy-to-use destination guide right in their viewers, similar to the Second Life destination guide.

Hyperica’s in-viewer destination guide.

The destination guide was launched in early 2015.

Last year, the destination guide saw more than 100,000 page views. That translates to over 10,000 people using the guide in their viewers to travel around the metaverse.

“The destination guide currently is hand edited, and will remain up for the foreseeable future,” Beckhusen said. “I need to make that much simpler to maintain. It will be coded with my usual MSSQL database, in Modern Perl, with Template::Toolkit and Dbix::Class Nosql code I use professionally at work.”

The instructions for how grids can set it up for their own residents are here.

“I do not expect anything to change at all in how it works, as it would break content,” he said.

Beckhusen has also purchased the associated Hyperica grid, which serves as a hypergrid teleportation hub for the OpenSim metaverse, and has already begun working on improving it.

Fred Beckhusen

“I have debugged some broken content and will cleaning up more odds and ends this weekend,” he said. “It’s very nice build! A great collection of teleport machines, too.”

The build itself was created by KatiJak Studio. In preparation for the Hyperica sale, KatiJack signed a content licensing agreement allowing the build to be distributed under a Creative Common license, so Beckhusen will be able to share OARs of the hyperport with the community.

Beckhusen said that he will continue to maintain the separate Hyperica and OutWorldz brands, though there will be overlapping content.

“The same sim and content will be available from Hyperica.com or from Outworldz.net, but not the Outworldz.com domain,” he said. “Outworldz.com is entirely open source, and will never run commercial advertising. I have a lot of content marked CC-NC, which means ‘non commercial’.”

Beckhusen said he welcomes help from the community on this project.

“I would love to hear from everyone!” he said. “This is a big challenge and a lot of work for me, even more so after all the work it will take to just move it. I will keep the advertising free, so advertisers and other content creators should contact me by email at Outworldz.LLC@gmail.com if they need changes or have ideas on how to improve things.”

Since the first days when Hyperica was launched in 2010, content creators, region owners, and others have been able to run free ads on the site.

People should also contact him by email if they want new destinations to be featured in the Hyperica directory or the in-viewer destination guide.

Why OutWorldz?

On a personal note, I got quite a few responses from people when I first announced that I was shutting down Hyperica.

Some people wanted to volunteer hosting or website space to make a copy of the content, or use pieces of it for various commercial projects.

Beckhusen’s plan, to keep it going as a living, growing service immediately appealed to me, especially the fact that he would maintain the destination guide.

While there are other online directories, like OpenSimWorld, as well as other in-world hyperports, I don’t know of any other options for a destination guide. Leaving 10,000 users stranded without one was what I was worried about most.

Plus, I love what Beckhusen has done for the community. The OutWorldz site is a fantastic resource for scripts and other resources, and the DreamWorld installer is a big deal for anyone who wants to run OpenSim on their home computers.

I trust him with this projects, and I hope the rest of the OpenSim community will help him continue to improve it.

In particular, what I would most like to see is a way to use the destination guide to find events that are happening right now. Creating something like that is far beyond my programming skills.

But I think it’s vitally important. Virtual worlds are about communities. You want to go where people are. Teleporting from one empty region to another is demoralizing, no matter how pretty they might be.

Is that something Beckhusen will work on?

“Probably not,” he said. “Though it would be a good thing to have.  I saw there is an Events script in-world but have only just saved it to look at the code this weekend. I have a LOT of work to do.”

I wish him all the best with it, and if he — or anyone else — wants help with anything related to Hyperica, or to the hypergate scripts I have set up, just email me at maria@hypergridbusiness.com.

AviWorlds moves to DigiWorldz hosting

AviWorldz has officially joined the big grid migration of 2017, becoming the latest in a string of grids to switch to DigiWorldz hosting.

DigiWorldz is mostly known as a popular commercial OpenSim grid, but the company also provides hosting for other grids. This means that would-be grid owners can focus on building communities, and leave all the technical stuff to someone else.

Genesis Metaverse, one of the grids that emerged after the collapse of AviWorlds last summer, stopped running their own servers and switched to DigiWorldz earlier this month. Two other grids also affected by the AviWorlds collapse, Baller Nation and Kea Nation, have also made the switch.

Alexsandro Pomposelli

AviWorlds owner Alexsandro Pomposelli told Hypergrid Business that the new grid should be up within the next couple of weeks.

The grid had gone down four days ago due to a power surge and wasn’t due to come back up until May. It had been run out of Pomposelli’s garage, an announcement that was met with a great deal of skepticism by the OpenSim community.

The business model of the grid will be changing as well, he said.

The previous business model — if you can call it that — was to give away 1,000 free regions to everyone.

Now, the grid will be a non-commercial, social grid. Users can connect regions that they run at home, on their own computers, and will still be able to get one free region on the grid.

“If they want more than the one free region we give them, then we will charge for it,” he added. “But there is no price range yet.”

He added that the grid will have an in-world currency, but the currency won’t be enabled on the self-hosted regions.

When users host regions at home they have access to the region database and all transactions that take place on that region, which raises potential security concerns.

The grid will be hypergrid-enabled, and will also have free uploads, free groups, and free classifieds.

AviWorlds welcome region. (Snapshot by Maria Korolov.)

 

Former residents who had free regions on the grid before it went down can move those regions over to the new grid, or ask for copies so that they can use them elsewhere.

“I have all the OARs stored in Avi-Labs Google Drive storage,” Pomposelli said.

He reiterated that the AviWorlds grid will continue to exist as a separate grid, and while it will use DigiWorldz for the hosting, it won’t be part of the DigiWorldz main grid.

“I have read what Butch [DigiWorldz founder Terry Ford] is offering and I was sold on it,” he said. “AviWorlds is a very busy grid and I need to have it in a place that will be cost-effective but also honest. This is a very important characteristic that I look for.”

Previously, Pomposelli has also experimented with getting hosting from Dreamland Metaverse and Zetamex Network. Both of those relationships ended when Pomposelli said he had problems with their services. Pomposelli had also had problems with a number of different business partners, employees, and, in the grid’s most recent incarnation, with the gods themselves.

This is AviWorlds’ tenth incarnation.

My previous warnings remain in place:

  • Do not invest more time and money than you can afford to lose. Do not keep more currency in-world than you can afford to lose.
  • Get regular backups of your builds.
  • Do not use the AviWorlds avatar as your primary avatar. Set up an avatar on another grid and hypergrid in to AviWorlds instead. Users have routinely lost their avatars and inventories during previous grid closings.

 

Firestorm most popular viewer in OpenSim

Firestorm is the preferred viewer for OpenSim users, based on a survey of Hypergrid Business readers. Nearly 53 percent of respondents chose Firestorm as their favorite, followed by 26 percent for Singularity and 7 percent for Alchemy.

(Hypergrid Business data.)

Firestorm was also the viewer that most people had tried. According to the survey, 96 percent of readers have used this viewer, followed by 89 percent for Singularity and 61 percent for Imprudence.

(Hypergrid Business data.)

Fewer than 5 percent of respondents tried the following viewers: RadegastHippoReplexLumiyaCatznip Viewer, Darkstorm, Dolphin 1.23 Exolife Version, Military Slots Viewer, Hadron Viewer, Wabbit Viewer, Black Dragon, TeapotMeerkatRainbow, or Angstrom.

The most appreciated feature of their preferred viewer was the ability to export and import content, selected by 54 percent of respondents. Hypergrid was a close second, with 44 percent, followed by user interface and memory management at 29 percent. Another popular feature was the ability to teleport and build above 8,096 meters, appreciated by 21 percent of respondents.

(Hypergrid Business data.)

The fix most respondents wanted to see was to have an OpenSim version of Second Life URLs. Just over 55 percent of respondents said they wanted this. Fixing “unknown user” avatar errors was a close second, at 51 percent.

Another 39 percent wanted to see special features just for OpenSim, 30 percent wanted to see correct hypergrid addresses in the address bar, 24 percent wanted the removal of Second Life-specific options like currency purchases, 23 percent wanted an easy-to-use beginner mode, and 20 percent wanted to see better documentation.

(Hypergrid Business data.)

Other features or fixes wanted by respondents:

  • Better support for VR headsets
  • Ability to have two regional chats
  • Ability to move popup windows outside the main viewer window or to another monitor
  • Add a way to translate spoken voice to text
  • Android support
  • Better documentation about self-compiling
  • Better graphics card ultization
  • Better interaction for the hearing impaired
  • Easy scaling of avatar with +/- key
  • Export-Import files in OXP format
  • First person mode that’s not mouselook)
  • Fix attachments bug
  • Fix grayed-out avatars
  • General OS bugs
  • High memory usage
  • In Alchemy, Ctrl+Alt+F1 doesn’t give you a clear shot when filming
  • Inventory errors such as cannot rezz body parts in OpenSim
  • Invisiprim support again for vessel creators
  • Linked objects
  • Nighttime stars that are points of light
  • Out-of-memory errors
  • Teleporting to SecondLife
  • Web and OnLook customizable viewers
  • When I have adjusted my camera rotation and zoomed in to an object I don’t want my camera rotation to change when I select a piece of the object when I want to edit a piece of it

Have more suggestions — or ideas for future surveys? Please add them in the comments below, or email me at maria@hypergridbusiness.com.