The Power of Smell has Made Kickstarter a Breeze for Feelreal

It used to be that virtual reality (VR) headsets were oft considered accessories when it came to PC or console gaming (that’s less of an issue now). Companies then trying to make additional add-ons could find it difficult to make headway in such a niche market. That was originally the case for Feelreal and its VR Mask when it held an unsuccessful crowd-funding campaign in 2015. But the market has changed since then, and it certainly shows with Feelreal’s latest Kickstarter now complete, achieving seven times its initial funding goal.

Feelreal

VRFocus reported last month how the Feelreal campaign easily hit its $20,000 USD target within the first hour, going on to raise just over $75,000 in the course of 24 hours. With 29 days left to spare the team has managed to achieve $140,794 from 561 backers, clearly demonstrating that VR fans want to feel the wind/heat on their faces and smell the aroma of whatever VR experience they’re playing.

Thanks to the success of the campaign Feelreal has now added further videogame support including Guided Meditation VR and Mind Labyrinth VR Dreams, whilst teasing another: “Following Kickstarter success, developers of some of the best VR games and experiences have reached out to us. Sorting the legal details will take some time, but I can give you a small hint today: The next Feelreal-supported VR title has ZOMBIES in it. And a whole lot of SUNSHINE.” Sounds like a popular VR title by Vertigo Games if VRFocus isn’t mistaken.

With the Kickstarter completed Feelreal will now focus on the important work of bringing the VR Mask to all of its backers: “Right now I am making preparations for our team trip to Shenzhen to start manufacturing the Feelreal VR Mask. I will ensure the perfect quality and that the first devices would be created in time!” an update notes. Original estimates are for shipping to start in August, as long as no issues present themselves in the next few months.

Feelreal

The Feelreal Multisensory VR Mask is capable of generating various scents, water mist, cool/warm wind, vibration and punches, with 255 individual aromas to be made available for the mask. It’ll attach to the underside of a range of headsets including Oculus Rift, HTC Vive, PlayStation VR, Samsung Gear VR and Oculus Go.

As Feelreal continues to make progress bring ing the device to market, VRFocus will keep you updated.

Feelreal Smells the Sweet Joy of Kickstarter Victory

No matter the Kickstarter there are no guarantees a campaign will be successful, some become unexpected hits while others simply don’t manage to gain any traction with backers. Feelreal Inc. is a company that has tasted both sides of that coin. In 2015 it’s first crowd-funding campaign failed. Yesterday Feelreal launched a second Kickstarter for its Multisensory VR Mask and the results couldn’t be more different. 

Feelreal

The team were looking to raise $20,000 USD over the course of 30 days, and quite easily smashed that target. In fact, the $20,000 was hit within the first hour of the campaign going live, and 24 hours later had quadrupled its initial goal, raising over $75,000.

“We are extremely grateful to everyone who have supported our campaign so far. With the overwhelming support from our community we can finally achieve our dream of introducing new sensory dimensions to virtual reality!,” said Gary Mostovoy, President and CEO of Feelreal, Inc. in a statement.

330 backers have already supported the project which has 29 days to go, as such, three early tiers are now no longer available including the $199 tier – the cheapest. If you’re trying to decide whether to back the project then the next available tier retails for $209 but is very time limited with 18 hours to go. After that has finished then the standard Kickstarter offer of $249 will remain in place until the end of the campaign – which still saves $50 off the regular price. As well as the mask the tiers also include the “Feelreal Dreams Aroma Set” which has nine various Aromas: Female Perfume, Burning Rubber, Gunpowder, Espresso, Rose, Burning Wood, Tiramisu, Forest, and Barbecue. There’s also a bonus Patchouli Aroma.

The Feelreal Multisensory VR Mask is designed to deepen the immersion of VR by attaching to the underside of Oculus Rift, HTC Vive, PlayStation VR, Samsung Gear VR and Oculus Go headsets. The device is capable of generating various scents, water mist, cool/warm wind, vibration and punches, and judging by the Kickstarter success, there are plenty of VR owners keen to give the mask a try.

Feelreal estimates shipping will commence in August 2019 for backers. As further updates are released, VRFocus will let you know.

Feelreal to Launch its Multisensory VR Mask Kickstarter in April

In December 2018 VRFocus reported on Feelreal Inc. planning another stab at Kickstarter success for its virtual reality (VR) headset addon which aims to stimulate the senses through aroma, wind, and water vapour. Today, the company has officially announced that the crowd-funding campaign for the Feelreal Multisensory VR Mask will be taking place this month.

Feelreal

The whole point of the Feelreal Mask is to make VR experiences even more immersive, capable of generating various scents, water mist, cool/warm wind, vibration and punches. The Kickstarter crowdfunding campaign will begin next Tuesday 9th April 2019, at 11 am EST, with early backers able to make use of a limited time offer. The normal retail price of the Feelreal Mask will be $299 USD, but on the first day of the campaign, Feelreal Inc. will be offering a 33% discount, reducing the cost to $199 whilst including 10 basic scents. You can receive a launch invite by registering your details here.

There are five versions of the Feelreal Mask, designed to fit Oculus Rift, HTC Vive, PlayStation VR, Samsung Gear VR and Oculus Go, all costing the same price. As for the scents, the company teamed up with acclaimed perfumer, Olfactologist, and perfume critic Bogdan Zubchenko to create 255 individual aromas for the mask. This can be purchased individually when the store goes live for $4.99 each, or in various packs like the Skyrim VR Aroma Set, Beat Saber Aroma Set, Death Horizon Aroma Set or Aromatherapy Aroma Set for $49.99.

“We have worked extremely hard for several years to prepare this product for Kickstarter and full-scale manufacturing. To make Feelreal a reality we went through many tests and iterations. Now we feel extremely proud that we finally have the opportunity to break the boundaries of what was thought possible and introduce new dimensions to our favourite medium. We are focused and determined to get every little detail right,” says Gary Mostovoy, President and CEO of Feelreal, Inc. in a statement. 

Feelreal

The Feelreal Mask connects to the headset via Bluetooth and already supports a number of videogames, with developers able to use the Feelreal SDK to add support to their projects. Plus there is a Feelreal Dreams app for additional experience created in-house or by independent creators. The mask can even be used without a VR headset as an aromatheraphy device.

Feelreal Inc. has yet to confirm when the mask will start shipping. Once the Kickstarter does go live, VRFocus will bring you further details.