Popularity Shifts to Oculus Rift in XRDC’s AR/VR Innovation Report

Reports such as the annual Game Developers Conference (GDC) State of the Game Industry Survey can be a good indicator of where the industry is heading and what direction developers see as the best to spend their time on. Today, the XRDC has released its fourth AR/VR Innovation Report, and for the first time creator interest has shifted away from HTC Vive towards Oculus Rift.

XRDC AR/VR Report 2019 PlatformsHaving gathered data from over 900 surveyed professionals, the AR/VR Innovation Report asked developers what platforms they were working on, with 29 percent saying Oculus Rift; putting it firmly ahead of HTC Vive on 24 percent. This does also highlight a dilution in the industry, with more platforms now available. In the 2018 report, 41 percent of developers said Oculus Rift.

New kid Oculus Quest has certainly garnered plenty of attention as 24 percent of developers are working on content for the device. However, PlayStation VR with over 4 million headsets sold languishes way down the list with a rather measly 7 percent (the same as Gear VR and Google Cardboard).

Most tellingly when it comes to the future of content support, when asked about which platforms future projects would be developed for Oculus stood head and shoulders above the rest. 30 percent of respondents said Oculus Rift, while 28 percent said Oculus Quest. Even Oculus Go managed 10 percent. HTC Vive came in at 24 percent, while its high-end brethren Vive Pro and Vive Pro Eye received 17 percent and 7 percent respectively. PlayStation VR achieved 11 percent, the same as Valve Index.

 

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As for augmented reality (AR), the results show that for platforms being worked on Android/ARCore hit 23 percent while Apple/ARKit was at 19 percent. Support for future projects was very similar, with ARCore still sat at 23 percent while ARKit jumped slightly to 21 percent. This puts them both in closer proximity to Oculus and HTC Vive devices, evening that divide just a little bit further.

When it comes to the focus of all this work, videogames still dominate at 59 percent of all projects. Education is another important topic developers are keen on exploring, with 33 percent working on some form of teaching experience.

Profit as always remains an issue, especially in the short term. When asked about their profit forecast time-wise, only 11 percent said short term, 27 percent said medium-term and 23 percent said long term. 6 percent worryingly said never. As further announcements are made regarding the health of the VR/AR industries, VRFocus will keep you updated.

XRDC’s 2018 AR/VR Innovation Report Finds HTC Vive Still Most Popular for VR Developers

Over the last couple of years the XRDC (previously branded the Virtual Reality Developers Conference (VRDC)) has released an annual report on the virtual reality (VR) and augmented reality (AR) industry. Now in its third year, the 2018 XRDC AR/VR Innovation Report has been released, offering insight into the rapidly growing and diverse industry including HTC Vive still being the most popular headset among developers.

XRDC 2018 Innovation Report

A big focus of the report – and one consumers and industry professionals will both take a keen interest in – is the popularity of the head-mounted displays (HMDs) currently on the market. Ever since the first report in 2016 HTC Vive has dominated this sector, and while its lead may not be as big as in previous years it’s still the most preferred headset to develop for.

45 percent of developers selected HTC Vive as their platform of choice with Oculus Rift remaining in second place at 41 percent. Previously in third position, the Samsung Gear VR has massively dropped attaining 19 percent, while Android phones and tablets using Google’s new ARCore toolset took the mobile headset’s place with 30 percent of the vote.

Interestingly, when respondents were asked about which platform their next project would be released on, Oculus Rift came in first at 41 percent, followed by HTC Vive at 39 percent, and Android devices using ARCore at 29 percent. This alters the previous years report which had HTC Vive ahead, highlighting a possible Oculus Rift resurgence in the next year.

XRDC 2018 Innovation Report - platforms

As for where these projects would be focused, videogames and entertainment still came out on top with 70 percent while training and education achieved a healthy 36 percent of the vote.

While recent reports hint at a supposed decline in VR interest, it seems that AR currently has the opposite effect. With 30 percent of developers are using Android’s ARCore toolset, and 24 percent making AR experiences for iOS devices using Apple’s new ARKit toolkit, 75 percent of the industry professionals surveyed believe AR will be bigger than VR, in the long term.

“Location-based AR and MR data will be ubiquitous as soon as the threshold for seeing it in a natural, unobtrusive way is significantly lowered,” wrote one respondent. “VR, with its physical threshold of having to immerse oneself and shut oneself out from one’s surroundings, is more similar to reading a book. Both are viable mediums, but very different.”

To see the entire XRDC’s 2018 AR/VR Innovation Report for yourself head here to download it. For any further updates on the industry, keep reading VRFocus.