Location-based virtual reality (VR) specialist The VOID has become one for the most high profile providers of theme park style free roaming VR experiences thanks to projects like Ghostbusters: Dimension VR experience at the Madame Tussaud’s wax museum in New York and Star Wars: Secrets of the Empire. Today, the company has revealed two new locations set to open in the new year.
The two new VOID Experience Centers (VECs) are being created in partnership with retail real estate company GGP Inc. will be located at Glendale Galleria in Glendale, California, and at the Grand Canal Shoppes at The Venetian|The Palazzo in Las Vegas, Nevada. Each new VEC will feature hyper-reality experience Star Wars: Secrets of the Empire, produced in collaboration with ILMxLAB and The VOID, and built using technology supplied by Oculus thanks to a new collaboration.
“As we continue on our mission to bring immersive and interactive entertainment to a broad consumer audience, partnering with GGP creates the perfect opportunity to expand our network,” said Cliff Plumer, CEO of The VOID in a statement. “When it comes to immersive entertainment, seeing is believing and that’s never been truer than with hyper-reality. Partnering with Oculus has enabled us to provide the most human experience imaginable, transporting guests to entirely new worlds. We look forward to opening our unique entertainment centers in additional key markets throughout 2018.”
“Our partnership with The VOID emphasizes GGP’s curation strategy of adding entertainment concepts and new experiences to our regional shopping centers,” adds Melinda Holland, senior vice president of business development at GGP.
Star Wars: Secrets of the Empire is already available at Disney Springs at the Walt Disney World Resort in Orlando, Downtown Disney District at the Disneyland Resort in Anaheim and in London at the Westfield shopping center in Shepherd’s Bush
Star Wars: Secrets of the Empire story revolves guests playing a rebel team infiltrating an Imperial strnghold. “Under the orders of the budding rebellion, your team will travel to the molten planet of Mustafar,” The VOID states. “Your mission is to recover Imperial intelligence vital to the rebellion’s survival. Alongside the pragmatic droid K-2S0, your team must navigate through an enemy facility walking into danger at every turn. Disguised as stormtroopers, grab your blaster, solve puzzles, and fight giant lava monsters in an effort to fulfill your team’s orders.”
As The VOID continues its expansion efforts VRFocus will keep you updated on the latest announcements.