Sensorium Corporation – Augmented & Virtual Reality Confabulation

June 30, 2021

Eric Prydz Joins Sensorium Galaxy in 2021

Sensorium Galaxy is preparing for quite the launch later this year, lining up a whole host of DJ talent to perform exclusive shows. The latest to join the roster is award-winning producer Eric Prydz – best known for songs like Call on Me – who’ll be performing in Sensorium Galaxy’s PRISM world.

Prydz is the first artist to be revealed this year, joining the likes of Carl Cox, David Guetta, Armin Van Buuren, Black Coffee, and Dimitri Vegas & Like Mike, who were all confirmed in 2020. They’ll all be hosting a series of exclusive performances in PRISM, an area of Sensorium Galaxy dedicated to music incorporating a brutalist and futurist aesthetic. In this virtual world, users can view performances from multiple angles, heights, and even see through the DJ’s eyes.

Known for his visceral and ambitious productions, Prydz will be bringing that same methodology to Sensorium Galaxy. In addition to the shows, he’ll be appearing in the platform’s international brand reveal campaign ‘The Chosen Ones’, a series of short videos introducing people to the music-dedicated virtual world.

“I believe metaverses are taking digital events to the next stage, which is one of the main elements that has drawn me to this project,” said Prydz in a statement. “Working with cutting edge technology to deliver special performances has always been mine and my team’s goal, but to now take what we do in a physical space into a digital environment, creating endless possibilities, is so exciting!”

“PRISM is a unique destination for artists. Our virtual setup is constantly mutating based on music. And that’s exactly why this collaboration with Eric is so great,” adds Sasha Tityanko, Deputy CEO for Sensorium Galaxy. “His distinctive progressive style matches perfectly with our goal to create out-of-this-world immersive experiences for users.”

While Sensorium Galaxy is focusing on music as its party piece its still being designed as a social metaverse where everyone can hang out and experience exciting virtual worlds. Alongside PRISM there will be the Sensorium Starship which acts as the hub and Motion World, a relaxing destination where you travel underwater listening to music.

Accessible via PC VR headsets as well as on desktop, iOS and Android devices, Sensorium Galaxy is due to launch Q3 2021. For further updates on this new virtual universe, keep reading VRFocus.

June 23, 2021

See the Creation of a Virtual Carl Cox for Sensorium Galaxy

Sensorium Galaxy is building up to a big launch this year, looking to become one of the go-to metaverses for immersive entertainment. Over the past year, the social platform has revealed the likes of superstar DJ’s including David Guetta and Carl Cox are going to be part of this digital universe performing exclusive sets for fans. Just like it did a couple of months ago for Guetta, today Sensorium Galaxy has revealed a new behind the scenes footage of Cox’s participation.

The short documentary features an interview with Carl Cox and why he was drawn to this virtual reality (VR) project whilst showcasing all the work that has gone into digitising the renowned electronic music artist. “I am excited to join Sensorium Galaxy in taking communication and entertainment to the next level. This immersive platform allows you to experience things and share special moments with other people no matter where they are,” said Cox previously.

It’s a highly involved process all recorded in Melbourne, Australia by Rouge MoCap. In a massive 360-degree camera rig the company captures every inch of Cox so they can accurately reproduce the DJ inside Sensorium Galaxy. All that was on the first day while day two focused on the motion capture, actually recording the DJ in action as he performs a set. Here you see Cox using tech like the Manus Prime II gloves alongside Pioneer turntables for accurate reproduction.

Just like all the other DJ’s once Sensorium Galaxy launches you’ll find Carl Cox in Prism World, a virtual clubland developed in collaboration with Yann Pissenem, the creator of clubs Ushuaïa Ibiza and Hï Ibiza. Cox and Guetta will be joined by Armin Van Buuren, Black Coffee and Dimitri Vegas & Like Mike as the currently confirmed lineup.

Sensorium Galaxy will consist of two worlds to begin with, Prism; for all the music, and the Sensorium Starship which acts as the hub for the launch in Q3 2021. There will be a third called Motion World where you travel underwater to music that is designed for relaxation. This is expected to arrive in Q4 2021.

I won’t purely be a place to go and listen to music. Like most VR metaverses currently being created Sensorium Galaxy wants to be a social platform with its own community, commerce and ability to sustain itself. It’ll be accessible via PC VR headsets as well as on desktop, iOS and Android devices. There’s an early VR tech demo on Sensorium Galaxy’s website and for further updates on the launch, keep reading VRFocus.

October 15, 2020

Iconic DJ Carl Cox to Join Sensorium Galaxy in 2021

With few places allowing the clubbing scene to continue DJ’s have been branching out, with one area being virtual reality (VR) entertainment. During the summer legendary DJ Carl Cox was one of the myriad artists performing a Sansar’s Lost Horizon festival. Now social platform Sensorium Galaxy has announced he’ll be hosting a series of exclusive performances in 2021.

During his career, Cox has headlined some of the world’s biggest festivals including Coachella, Electric Daisy Carnival, Tomorrowland and Glastonbury. His DJ sets will be held in PRISM World, a dedicated location to music concerts and festivals inside Sensorium Galaxy.

PRISM was developed in collaboration with Yann Pissenem, the creator of clubs Ushuaïa Ibiza and Hï Ibiza, both of which have been awarded “The World’s Best Club” by the International Nightlife Association.

“I am excited to join Sensorium Galaxy in taking communication and entertainment to the next level. Being a part of their vision is going to be a lot of fun. This immersive platform allows you to experience things and share special moments with other people no matter where they are,” Cox said in a statement. “Sensorium Galaxy is going to revolutionise how people socialize while overcoming the current limitations on how we enjoy music and the arts online, giving everyone a chance to connect in a much more meaningful way.”

“PRISM will allow Sensorium users to experience activities and emotions that are impossible in real life,” Pissenem adds. “Carl Cox is an icon of the electronic music scene, an artist constantly striving for progress. He understands the vast opportunities offered by new technologies, including VR, for building enhanced entertainment platforms and a new generation communication tools that allow artists to scale their creativity, whilst engaging with their fans on a whole new level”

Cox won’t be the only international DJ performing at PRISM. DJ and producer David Guetta will also be joining the lineup. Currently, the public release of Sensorium Galaxy is scheduled for H1 2021, supporting VR headsets, PC and mobile devices. If you want to see an early version there’s a VR tech demo on Sensorium Galaxy’s website. For further updates, keep reading VRFocus.

July 2, 2019

E3 2019 Interview: Feeling the Beat With Sensorium & RedPill VR

When it comes to making an impression at the Electronic Entertainment Expo (E3) in Los Angeles you need to go big. The South Hall tends to be a mixture of small booths and then massive ones, with Bethesda, Ubisoft and Epic Games’ Fortnight all taking up huge chunks of the floor. So it was quite a surprise that none of these made anywhere near as much noise as the RedPill VR/Sensorium Corp booth, for their upcoming social virtual reality (SVR) music platform. VRFocus managed to grab Sensorium’s Ingvar Goldman to find out more.

Currently, only in a prototype stage, the SVR platform is a sort of virtual club, where you can hang out with friends, watch live shows, and interact with all manner of virtual objects. At E3 the stand had a live DJ on one side, playing in VR whilst wearing an HTC Vive Pro. Visitors were then able to step inside SVR and walk (teleport) around the environment, heading to the dance floor, watching from the DJ booth of then exploring the environment further.

Exploration then yields lots of hidden orbs to play with, creating different lighting effects, giant balls which bounce and pulsate or for the more adventurous there were structures which look like climbing frames, so you could clamber up to get scenic views of the event.

The whole purpose of the technology RedPill VR and Sensorium Corporation has developed is to make virtual live events both a natural place to spend time and enjoy concerts whilst at the same time provide unique experiences which only VR is capable of doing. So you’ll be able to watch world-famous artists perform in fantasy venues as well as real ones like Barclays Center, Webster Hall, NYCB LIVE and Paramount Theatre.

Live events and especially ones involving music are being tapped for their VR potential. In the video, Goldman discusses how the companies aim to make the platform unique to draw VR consumers in, and how development is progressing as the launch is scheduled to take place in 2020.

Check out the full interview below, or take a look at VRFocus’ other interviews from E3 2019 with Oculus’ Jason Rubin, Vertigo Games, Gearbox Software, Ready at Dawn, nDreams and Digital Lode. For further SVR platform updates, keep reading VRFocus.

June 11, 2019

RedPill VR and Sensorium’s Social VR Tech Aims to Revolutionize Virtual Music Consumption

Whether it’s NextVR broadcasting live events in 360-degrees or TheWaveVR offering digital performances featuring artists like Imogen Heap, virtual reality (VR) is beginning to offer new ways to enjoy music and connect with artists. Joining this list is RedPill VR and Sensorium Corporation, unveiling a prototype Social Virtual Reality (SVR) platform for music lovers worldwide.

Mixing live performances with audience interaction, the SVR platform will give users the ability to hang out as they would at a real concert, watching world-famous artists perform whilst being able to freely move around these virtual worlds to engage with other participants.

The partnership between RedPill VR and Sensorium has seen RedPill VR develop the SVR platform with Sensorium while entering into partnerships with concert venues to digitally recreate the environments. These include Barclays Center, Webster Hall, NYCB LIVE and Paramount Theatre. This will enable the platform to create branded and themed virtual worlds based on significant musical events and artist’s performances.

“The technology platform focuses on shaping the future of the music industry through a revolutionary interactive social network and content platform that connects everyone through the power of music, creativity and art in high-end virtual reality,” said Laurent Scallie, CEO, RedPill VR in a statement.

“SVR overcomes the main emotional drawback of modern technologies when using virtual reality: the isolation that users feel,” added Ingvar Goldman, CVO, Sensorium Corporation. “Now everyone can fully dive into the VR-world of music and gaming events and shows, experience new visuals and sounds that they might not see in a live performance, and meet and interact with other people, making friends in our virtual worlds through real-time communication – and they can do it all from inside the headset they’re wearing at home. SVR is a technology of the future that is here today.”

Sensorium has so far raised $70 million USD to date to help to fund the SVR platform. The company has also worked with Jaunt on several recordings of shows from electronic music performers such as David Guetta and Ants shows at Ushuaïa Ibiza, and Black Coffee and Erick Prydz shows at Hï Ibiza.

The prototype SVR platform will make its debut during the Electronic Entertainment Expo (E3) this week, with the official launch of the media platform scheduled to take place in 2020. For further updates, keep reading VRFocus.